Who’s building digital circulation fastest? The top digital magazine performers are the under-the-radar companies you rarely read about
This is our final analysis (you’re welcome) of AAM’s latest circulation data from
At Mequoda, we maintain the publishing industry’s most comprehensive database of website design best practices. These best practices are continually evolving and guide publishers to design and manage high-performance websites
At the fundamental level of multiplatform publishing, and as a basic principle of the Mequoda Method, we say that you can use your content to create other products. Live events
The subscription website publishing posts below get into subscription website best practices in design and monetization. They also dive into the many different archetypes that we've identified.
Last Thursday we took a look at subscription website publishing’s best and brightest – those with the 25 highest Online Media Index numbers. The winners weren’t much of a surprise,
With the recent release of AAM’s biannual circulation data, it’s time to take a look not at circulation, but at the overall health of U.S. magazines’ multiplatform publishing efforts. In
It’s not who you might think
Now that AAM is allowing publishers to report their tablet magazine circulation separately, it’s become possible to track those who are leading the way in
March 14, 2014 - BOSTON — A complete, painstakingly documented handbook on audience development for Internet publishers has just been released. The 260-page handbook, Organic Audience Development Strategy: 68 Audience
If you’ve ever contemplated attending one of our Subscription Website Publishing Intensives, but the time – and budget – just haven’t been right, I have a new way for you
When the Internet burst on the scene and magazine publishers decided to get on the bandwagon, a lot of people simply shoveled their content up to the Web and called
January 31, 2014 - BOSTON — Subscription website publishing is one of the hottest entrepreneurial ventures on the Internet, both for novices and for legacy publishers struggling to make the
“Give consumers what they want.” That’s both the motto and the business model at Prime Publishing, where a whopping 17 craft websites and 13 food sites – including one recently-launched
Subscription websites are at the core of modern online publishing and have even been considered the Holy Grail of the industry.
The popularity surrounding subscription websites stems from the fact that
From augmented reality to trends in nontraditional gift-giving, Bayou City magazine’s subscription website publishing adventures epitomize the 21st century.
Bayoucitynetwork.com launched in early November, exactly one year after it was born
One of the most revolutionary things about the Internet for the publishing industry is that it has allowed people who might never have had access to an audience to become
Subscription website publishing: It’s the core of every publishing business today. The website is where you drive traffic, post content to enthrall your audience and sell lots of products, including
A 2011-12 growth rate in website visitors of 46% … overall revenues up 50% every year (and solely dependent on advertising) … it’s a dream life for Prime Publishing and
A 70X increase in online revenues over the past decade.
That’s the joyous news that Mother Earth News shared with me the other day. And I love to spread such news,
We talk a lot about the Online Magazine Index – OMI – that’s a fairly accurate measure of a publisher’s Internet savvy. In subscription website publishing, you should easily have
How big is the Martha Stewart brand? The formal name, Martha Stewart Living Omnimedia, pretty much says it all. And Googling the name for news of the company in the
Using the Google Keyword Tool to determine audience interest
Gail and I just moved into a new house in a new neighborhood. We're only about a mile from our old house,
Do you follow these website design guidelines for content webification?
By “webification” we mean the most efficient use of all the multi-media and interactive technology available. This does not, however, mean
Creating additional user benefits for your print product by creating a new experience on the web
When you build a website for your print product, it's extremely important to make sure
Discover the “Holy Grail” of the periodical publishing industry. Learn the secrets to publishing profitable subscription websites from Phil Ash and Don Nicholas.
Website Design Reviews are written by the Mequoda Research Team, based on our Website Design Scorecard that features 14 website design guidelines, and focuses on the websites of today’s top
Lost in the online publishing jungle? We have a map.
When bringing your publication online, you're entering a business world unlike any other.
Yesterday's Daily compared publishing online to navigating the Amazon.
Time spent on your site and revenue are effected by site design
If you are going to have a website at all, make sure it is designed well.
Yesterday's Daily illustrated how
One of the biggest problems a Membership Website can have is that it's not a Membership Website
Membership Websites are as commonly used as they are misunderstood.
Hiding information behind a firewall
Does your membership website measure up in all these important areas?
A membership website is not a shortcut to Internet riches. In fact, unless you consider all of these elements and
Sudbury, MA, November 14, 2006—A 30-year veteran of the publishing industry says he has discovered the seven online publishing secrets of Internet millionaires -- and he is giving them away
How many people does it take to run a publishing website? The answer varies widely from none to 75 across the several dozen website publishers I've spoken with over the
When selling a product through the retail channel, always give buyers your URL and a reason to visit to your website. Include, for example, an offer—either implied or overt—that encourages,
How They Created the World's Number One Business Website
We've been taught that successful website publishing in 2005 means creating happy users and healthy profits. With 10.3 million worldwide unique visitors
With 1.6 million paid subscribers, ConsumerReports.org has more paid subscribers than any other publication-based website.
That may not be a huge surprise considering their print magazine has a paid circulation of
After 11 years of website design testing, I'm still amazed at the long list of simple website design changes that can increase click-through rates overnight. With a simple advertising design
Two of the publishing industry's leading membership websites, Internet Media Review and SWEPA (Subscription Website Publishers Association), have merged to create the Mequoda Library, the interactive resource for building better
Winespectator.com is a great example of a successful Mequoda Membership Website Publishing Model™. The website, while similar to the print magazine, offers more functionality and added features than their print
Successful website publishing in 2005 means creating happy users and healthy profits. Without both, no website will exist for long. All of the successful website publishers we’ve studied have one
What should you consider when starting a subscription-driven or membership website?
The answers are not always obvious, even to a seasoned print or electronic publisher. Starting a new website is very