Barnes & Noble is in a tight spot with their Nook Book reader. Motley Fool dissects their latest quarterly results, saying "in the company’s most recent results, sales from Barnes
Contextual ads are getting easier and easier for tablet editions. According to Neiman Journalism Lab, "Three-year-old ShopAdvisor is creating a next generation of editorial/advertising links in a number of Time
Next Issue, basically a Netflix for magazines subscriptions, now has over 100 titles. For $14.99 a month people get access to about 93 different publications and growing quickly. Bloomberg Businessweek,
New print on demand opportunities are were presented to magazine publishers at Retail Marketplace 2013 according to IPDA Publishing & Retail news. Ingram Content Group (ICG) presented options to help
Google recently let publishers know that they'll be scrutinizing advertorial content more closely in the future. Publishers need to make it abundantly clear to readers as to which pieces of
On June 27th, The New York Times will implement the same metered system it uses on the web to its mobile users. The metered system allows non-subscribers access to three
According to Pew Internet & American Life Project's May survey, tablet ownership is on the rise and looks like a trend that's going to continue. In the month of May,
According to PwC, as reported by Subscription Site Central, “The US newspaper industry is expected to decline by 2.5% over the next five years, while the music and consumer magazine
Debate rages in magazine land about the future of the industry, and especially the role that digital magazine publishing will play in that future. But at least at Active Interest
It was just a couple weeks ago that Matt Cutts announced Penguin 2.0 and made content publishers fear for their long-tail lives, as he often does, usually without so much
In a recent article over on Magazine.org by Mary Berner, she states that Becky Lang is dead wrong about the future of magazines with a multitude of statistics that say
The Internet is swimming in articles and blogs in which pundits opine that the tablet revolution isn’t that big a deal for the magazine industry. Nothing to see here, they
A hybrid website can be many things to a large online audience
Publishers have good reason to create a hybrid website. On one had, the hybrid allows them to operate a
Digital magazine publishing success considers tablet growth and mobile sites too
Digital magazine software initially focused on the app. Although this is still a prominent part of digital magazine publishing, many
Would you like to see an increase of 700% in your monthly email marketing statistics?
Email is an interesting medium that’s used differently by an array of businesses. I’ve worked with
Are you surprised content marketing and social media are legitimate Internet business models?
Content marketing was poised to be one of the top Internet business models because it isn’t gimmicky like
With all the talk about tablets and digital magazines these days, it’s tempting to think of the desktop or laptop, and the website you worked so hard to establish back
Subscription content goes everywhere. It’s displayed on smart phones, tablets, desktops and laptops.
It involves words, images and sounds.
The digital subscription has become a model media companies cannot afford to ignore.
What began with devices has now turned to software.
Digital magazine publishing software is evolving to focus on a better user experience. In turn, online publishers are partnering with platforms that
Everybody checks their email daily. I'm one of those millennials that stereotypically uses my phone as an alarm clock and checks my email before I even roll back the blankets
23% of tablet users currently prefer to read digital magazines on their tablets as opposed to print -- by 2020, 65% of all U.S. Adult Internet users will feel the
Did you ever think that consumers would prefer digital magazines over print magazines? We do, and we think it'll happen within the next seven years.
And that judgement isn't even based
Anyone who doubts that the iPad is the most important media-related technological innovation in all of human history should re-read those dates. And the exciting thing for those of us
I got a note earlier this week from Dominik Grau, publisher of WatchTime USA. Dominic is a very busy guy. With his finger in publishing operations on three continents and
Digital magazines can thrive, but they can’t be Yahoo
On March 3, 1923, TIME magazine was born. It was what most publications were in that era: an aggregator, dedicated to rewriting
Now’s the time to plan for tablet and smartphone email platforms
Just when you thought you’d mastered all the new copywriting techniques demanded by the 21st century … mobile devices are
Three issues on the functionality and design of digital magazines
There’s been a tremendous amount of speculation on what the perfect digital magazine might be and where the future of digital
While many magazine publishers struggle to find the right subscription marketing strategy, The Economist demonstrates its regard for long-term subscriber relationships.
The simplest subscription website pricing strategy is Universal Access and
How easy is it to interact with your email newsletter?
Marketers can get carried away with email. Some will hide the unsubscribe link with tiny text. Others will use more calls
Membership websites are hot for 2013
All the sudden in 2013 I found myself hip-deep in subscription and membership websites.
Perhaps it’s the tablet market evolving, the publishing market maturing, the continuing
I want to usher in 2013 by sharing some of my top articles from this past year. Each of these articles received a favorable amount of social interaction, so in
Six membership site ideas all digital publishers must follow
How to make a membership website is a topic many publishers struggle with. Membership and subscription websites can be hugely successful in
Digital content marketing drives surge in digital product sales for publishers
While many organizations have discovered the power of digital content marketing to sell products and services, perhaps no organizations are
What your ecommerce website design should look like from the first page to the thank-you page
Publishers sometimes forget that they are retailers; publishers do sell subscriptions, memberships, books, ancillary products,
Successful publishers always utilize multiple revenue streams. Doing so offers the best opportunity for growth as brand recognition can develop through multiple platforms.
Throughout the years we’ve identified 12 ways publishers
Through statistics and careful observation, it's clear to see that the tablet industry is growing. Hundreds of millions of tablets are predicted to sell in the coming years, and because
Which Adobe DPS Edition is right for you?
Digital magazine publishing evolution has been helped by the use of Adobe’s Digital Publishing Suite. According to recent reports, 600 publishers worldwide are
Mequoda’s Audience Development Summit 2012 is more than just talking heads. Not only do you learn the secrets and strategies of the leaders in Internet marketing in six eye-opening sessions,
5 tips for succeeding with digital magazine publishing
The digital magazine publishing industry relies heavily on existing tablet devices. This truth means digital magazine publishers have to consider how content is
New technology brings advertising opportunities for digital magazine publishers
Along with digital magazine publishing, digital advertising has experienced changes over the past few years. Publishers and marketers have the opportunity to
Do your websites and digital products meet the expectations of tablet users?
Understanding what your audience members expect from their tablet experience is important to digital publishers. It’s even more important
New information on tablet usage and satisfaction can help lead to success in the digital magazine publishing market
Tablet owners are happy with their devices, regardless of the brand. This insight