Tag: social media

Social media is the term given to websites that allow users to interact among other people, often sharing, creating, and exchanging ideas or interests. Social media has become popular throughout a variety of demographics, particularly due to the existence of Facebook. Today, many business pay significant attention to their social media presence. Social media websites are valuable in sending traffic to websites.

My Top 12 Articles of 2012

• December 31, 2012
I want to usher in 2013 by sharing some of my top articles from this past year. Each of these articles received a favorable amount of social interaction, so in  

How to Make a Membership Website

• December 24, 2012
Six membership site ideas all digital publishers must follow How to make a membership website is a topic many publishers struggle with. Membership and subscription websites can be hugely successful in  

Digital Content Marketing Trends for 2013

• December 10, 2012
Digital content marketing drives surge in digital product sales for publishers While many organizations have discovered the power of digital content marketing to sell products and services, perhaps no organizations are  

Understanding Mequoda SEO Analytics

• December 6, 2012
Discover how Harvard University uses analytics to gain Google visibility, increase website traffic and sell premium content Google Analytics should be every online publisher’s best friend … but most don’t have  

Network with Like-Minded Digital Publishers

• November 27, 2012
Aside from three days of content on developing a digital publishing powerhouse, the Internet Marketing Intensive offers networking with like-minded digital publishers. These networking opportunities have two major benefits:  

Planning on Quitting Your Day Job?

• October 30, 2012
Are you planning on a new start in the always-changing digital environment? Developing an online business can lead you to financial independence through a growing medium. It can also lead to  

2012 Rocket Award Winners Announced

• October 29, 2012
Who’s the biggest audience development success of the year in the Mequoda family – and how did they do it? Of more than 60 Mequoda systems, one publishing website has achieved  

Growing your Digital Audience

• September 27, 2012
3 major focal points for digital publishers Website traffic remains fundamental to digital publishers’ success, regardless of the Internet business models they utilize. What are you doing to drive website traffic? How  

Digital Marketing – Catering to Impulse Buys

• September 20, 2012
Digital marketing allows for more ways to offer impulse buy opportunities Have you ever impulsively bought something? Do you allow your audience members to impulsively buy your products? For digital magazine publishers  

Managing Recent Digital Change

• September 10, 2012
Some content publishers are having a hard time with the changes that take place in the digital age. New advances arise before others can be mastered and managed properly. Is  

3 Tips on Digital Advertising

• August 30, 2012
New technology brings advertising opportunities for digital magazine publishers Along with digital magazine publishing, digital advertising has experienced changes over the past few years. Publishers and marketers have the opportunity to  

Quality is Key in Digital Advertising

• August 30, 2012
Four ways to provide quality content and increase digital advertising potential Digital advertising success depends heavily on the quality of your content. Sure, getting thousands of visitors to your website is  

Simple Tools for Social Success

• August 23, 2012
Five social media tools to increase interactivity to receive more links More social engagement has reportedly led to more links. This makes sense because when social interaction takes place through sharing  

How Content is Consumed on Mobile

• August 22, 2012
Do you know where your mobile attention should be? The mobile market is on the minds of media brands. This isn't surprising since mobile devices are quickly becoming focal points of  

Do You Understand this Billion-Dollar Asset?

• August 22, 2012
The Audience Development Summit 2012 shares the most profitable strategies for developing an online audience The success of online businesses relies on the billion-dollar asset: online audiences. Ecommerce and online advertising generates  

The Future of Social Media

• August 21, 2012
What does the future of social media look like to you? As digital publishers and audience development professionals, it’s important to keep an eye out for changes that take place throughout  

New Features Come to HootSuite

• August 14, 2012
AutoSchedule allows HootSuite users to send social media messages automatically Many of our community members know that HootSuite is a social media tool we like to use. Its functionality allows for  
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