Effective membership websites employ an access challenge landing page that teases users with a snippet of the content that awaits them beyond the turnstile.
Private, exclusive, premium and paid-only vs. visible,
Glossary Index landing pages capture user’s interest with specific terminology
A landing page is the first page a user sees when entering your site, and a user can enter and “land”
Rapid Conversion landing pages drive website traffic 24/7/365
When you think of a landing page, what do you picture? A single page, long copy, highlighted text, lots of bolding and italicizing,
Article landing pages are search engine superstars
Article landing pages are most often associated with search engine optimization (SEO), but are also used for attracting any type of organic traffic. This
FREE White Paper: Learn how to optimize every page on your site by downloading our FREE 12 Master Landing Page Templates white paper. For even more on landing pages, download
How to create an OFIE that effectively turns website visitors into email subscribers
We’re big fans of acronyms over here at Mequoda, and the conversion architecture element we affectionately call the
When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
Online publishers now have an opportunity to monetize an international audience.
Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should
Why it’s critical to have one authority page, ideally a Rapid Conversion Landing Page, as the reservoir for all your internal and external link juice.
We often write about the importance
February 2009 marks one of the select times where search engines help you index content yourself.
Earlier this month, Google told us “carpe diem on any duplicate content worries” in a
New FREE White Paper: Rapid Conversion Landing Page Optimization Guidelines. ALSO, learn how to optimize every page on your site by downloading our FREE Creating Sales Letter Landing Page Templates
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Ok, so we explained that the real conversion architecture that will happen on your site if you architect it
Creating websites that convert visitors to subscribers is the heart and soul of Internet database marketing
Making money online requires converting your casual website visitors into paying subscribers or customers. That
Think about every page on your site as a landing page and start converting all of your visitors into subscribers or buyers.
Many people think that a landing page
Remember those "hit counters" you used to see on the bottom of websites (I'm digging back to 1999 here) that told the site owner how many people visited their website?
A checklist of 9 must-haves for a list-building rapid conversion landing page
We call an email-capture or name-squeeze page a Rapid Conversion Landing Page. Call it what you want, but what
Link-building is like a popularity contest, the more inbound links you have from other websites, the higher your page will rank, and the more conversions you'll see
Text Links are links in editorial or navigation that lead to a Rapid Conversion Landing Page and are the best form of persistent conversion architecture. They are subtle, yet very
Rapid Conversion Landing Pages are used to entice a user to enter into a low-risk (AKA low-friction) transaction. This type of landing page is used when there is no cost
Dedicated Landing Pages: Rapid Conversion, Sales Letter, Upsell, Access Challenge, and Priority Code. Dedicated landing pages are designed to receive targeted website traffic and convert users into buyers or subscribers.
Download our new report (for free) and learn how to maximize your Internet marketing conversion rates by using the right landing page template for the job
A landing page is an
Choosing relevant keywords for your rapid-conversion landing page will put you on page one and build your list by shaking hands with Google
In September 2007, we initiated a massive update
Choosing the Right Keywords to Attract Targeted Website Traffic
Don considers this “the new direct mail”. Keyword research and implementation is perhaps the most complex, yet effective way to drive the
Paid media programs balance your Internet marketing system
While patience is a required virtue for earned media programs, paid media programs offer the Mequoda Marketing System operator the opportunity for quick
Should your internet marketing system include earned media?
Email circulation and revenue per email subscriber are the two key metrics for every Mequoda Marketing System. The first priority for system operators
The Internet Hub is a one of seven Mequoda Website Archetypes discovered by reviewing more then 2000 media websites. Like all Mequoda Website Archetypes, it has a limited set of
Vanity URLs should unique, relevant, and support your brand or message.
We know it's a short week, but this week we're going to focus on optimizing your URLs. Today, we're focusing
Sell more products, at higher prices and great profit margins, with dedicated upsell landing pages
"Would you like fries with that?" is a simple, familiar hamburger stand upsell. The online version
Your online marketing campaign is worthless if you don't secure the email addresses of visitors to your website and get their permission to follow up with them.
We've all heard the
Requesting an email address in exchange for permission to send additional offers
Dedicated landing pages are hardcore, direct response pages. Their only goal is to get the user to complete a
Glossary and directory landing pages succeed when they provide users the information they seek—either a definition or a link to an article or product.
A glossary landing page, as the name
All online direct response transactions begin on landing pages
Mequoda research indicates that on most websites, a maximum of 20 percent of the traffic arrives at the home page. In fact,
The newest free report from the Mequoda Group
Looking for a crash course in landing pages? How about for free?
Well you're in luck, Mequoda has a new free special report: 8
Use this simple process to make your Internet marketing system a continuous improvement machine that produces ever-increasing revenue and profit
About 80 to 100 times a year, I get hired to
This Mequoda System operator has focused on creating loads of free products to increase email newsletter subscriptions
If you're a golfer that routinely gets tired of playing the same course in
Find out how this email newsletter is raking in revenue and awards
We are happy to announce that the 19th Annual Awards for Publishing Excellence awarded HR Daily Advisor the grand
Online marketing works best with a solid foundation that builds lists
To have a solid online business, you need a solid online marketing system.
How solid is your online marketing? Is it
Landing pages should convert targeted website traffic. That means having an organized system that matches the user with the right landing page.
The more targeted the landing page, the better the