Back in 2006 I read an article comparing the fidelity and convenience of watching a movie on an iPod, a home theater, or in a state-of-the-art movie theater. The author
Publishers who are generating revenue through multiple platforms may include events on their list of products. If you're in the B2B publishing niche, you may see your competitors throwing roundtable
If you don’t register for the next Mequoda Digital Publishing & Marketing Intensive by midnight, you’ll have to wait another year to start your journey to multiplatform publishing success.
In this week's strategy spotlight with Don Nicholas, Chairman & CEO of Mequoda, welcomes Pat McKeough from TSI Wealth Network as our newest Mequoda Master in the Hall of Fame.
Having a startup magazine in the finance and health publishing niche used to be a slow crawl to success, but has Google changed that?
Publishers are seeing big increases and decreases
When we set out more than a decade ago to construct the most profitable niche publishing strategy for magazines, we took a big risk on how the new media industry
Mequoda’s Audience Development Summit 2012 is more than just talking heads. Not only do you learn the secrets and strategies of the leaders in Internet marketing in six eye-opening sessions,
In 2011, we're no longer asking if social media is a platform we want to use. Instead, we're deciding which social media strategy we want to use. If we're servicing
Three paths to an online market audit of your online publishing niche
What should you do when you realize you don’t have the resources to go “multiplatform” in all your markets?