Our primary goal at Mequoda is to build the best subscription website marketing systems for publishers. We want publishers to have a system that attracts visitors, captures their email address,
Publishers are seeing how launching a subscription website is a great way to expand revenue streams. We've known that for years and we love seeing these launches continue.
Huffington Post's website redesign digs towards tabloid roots; The Economist slowly redesigns its site; The Boston Globe sets to reinvent its newsroom
A website redesign can have a major impact on
The publisher websites with the greatest ability to drive traffic and build audiences utilize proven strategies and relevant technology. Today we take a look at some of these publishers and
Time enhances user experience for golfers; Surfing folds for digital; Conde Nast launches new publisher website Healthyish
Enhancements to publisher websites come with new ideas for reaching and engaging audiences.
We’re seeing
Affectionately called OFIEs, "Order Forms in Editorial" are embedded subscription forms that appear on webpages and, indeed, are very much entitled to the respect, consideration, and perhaps even affection of
For digital publishers not fully reliant on ads – which hopefully is you if you're aiming for high multiplatform performance – few components are as crucial as your subscription revenue
The Follow Button is a new way to create engagement from Twitter
In apparent attempts to compete with Facebook’s “Like” button, Twitter released its Follow Button on May 31st, 2011.
Although it’s
An effective Internet marketing system distributes valuable content without charge
If you're still using traditional online advertising as part of your Internet marketing strategy, know this: Nobody is paying attention!
According to
The major differentiation between the Internet marketing strategy of the Mequoda System and that of traditional publishing models is the use of free content to drive online traffic. By offering
Building a targeted, opt-in free email newsletter database is job one for website publishers who use The Mequoda System. The size of your controlled circulation email newsletter, and the revenue
