One of Mequoda’s websites is the Remonsy ETF Network, whose name is a portmanteau for Retirement Money System. Remonsy’s founder and investment guru Tom Vaughan started his first money management
These subscription website homepage ideas will help you provide a better user experience through website design
Mequoda has long quantified its own best subscription website homepage ideas, which we put into
Some of the most successful publishers let their users generate more than 99 percent of their content. The publishers who can do this become masters at building communities that draw
I recently talked to a publisher who, up until recently, almost never promoted his magazine. But he didn't realize it. He has a Portal with free content, a magazine website
Membership website publishers must recognize the value in their products. Not all subscription websites are created equal, but the best ones do have something in common.
The commonality that all great
Digital publishing success comes with a multiplatform publishing approach.
Digital publishers who recognize this are finding numerous way to reach their audiences, building subscribers from social media, through email, and funneling
With these new-age advertorial examples, you'll re-think your native advertising game
Sixty seven percent of Americans think advertorials, also known as custom content, or native advertising content -- add value to
Design is a delivery mechanism for content – nothing more and nothing less. The more elegant, the better, of course, but getting caught up in appearances is never a good
Breaking News!
Did I get your attention? If so, you may intrinsically be drawn to the concept of newsjacking, even if you aren’t quite sure what it is.
Newsjacking is the process
Website taxonomy needs to be clear and easy to understand so your audience members can find the information they seek. The mobile version of your website has to be even
Here at Mequoda we can never stress enough the value of a free portal to any subscription website, no matter what archetype it is. It’s the key to driving website
Many subscription websites charge a fee to access the premium content found behind the paywall, which is why subscription websites are among the most profitable websites on the web. And
After turning Atlantic Media into a global force to be reckoned with, Justin Smith now has his sights set on Bloomberg digital reigning supreme more than one year into his
Native ads have been around for a while, although they have gone by many other names in the history of media over the centuries. The legal concerns that come with
With regularity, we have no trouble shouting the benefits of digital publishing from the rooftops. You can save money by recyling content, you can boost profits bycreating content on multiple
People concern themselves with the external factors (link-building, social media, etc.) of SEO, but those are nothing without website architecture that's built to pass link juice through the website's pipeline.
Over the past few weeks, we've talked a lot about digital magazines and specifically online magazines - the online edition of a magazine in HTML format, which typically comes with
Knowing how to build a website isn't just about design, it's about the business models behind every tab
If you've read Mequoda Daily before (I hope you have!) then you know
With the launch of The Snug, a mobile-first aggregator site aimed at Millennials, Time Inc. digital continues its scramble to reestablish itself as a dominant publisher since it split with
A print magazine looks, smells and feels good in your hands. When we asked digital natives why they might prefer paper over a digital magazine in a study a few
Up until ten years ago, the majority of magazine publishers did not publish online. Newspaper publishers were first to the game in the late 1990's but even as recently as
Even the smallest of magazine publishers publish on two platforms: their magazine and their website.
Mequoda publishers typically publish five to six different platforms, and within those platforms, many more
Over the past year, the Mequoda team has made many new discoveries regarding search optimization, audience development and subscription websites, but moreso than ever, we have spent time working with
Profitable combination of direct marketing, fulfillment, advertising and content expertise hits one out of the park
Some of you might be familiar with our favorite publisher, Rose Harper. Of course Rose
Mequoda Multiplatform Publishers build profitable Mequoda Pyramids with a Mequoda Matrix as their guide and a Mequoda Portal as their foundation…
Over the past several weeks, we've rolled out a foundation
If your website doesn't attract at least 5x more free visitors than paid subscribers - your publication is probably in trouble
Marketing expert Seth Godin recently spoke at the HOW magazine
I Like Crochet may be a glimpse of the future of magazine publishing
It’s a good thing consumers know their own minds, because the magazine industry might have completely failed its
The Mequoda Pyramid supports the notion that products have a natural hierarchy
Publishers implementing a vertically integrated strategy use outside media to acquire new customers, leveraging “free media” first. They use content
Solidifying its status as a publisher to be reckoned with, Ev William's long-form portal Medium has relaunched Matter, a digital magazine focusing on "in-depth journalism about the ideas that are
Condé Nast Britain announced last week a new ad portal that will give buyers a free, simple, and efficient way to deliver files for publication, according to InPublishing.com.
At Mequoda, we maintain the publishing industry’s most comprehensive database of website design best practices. These best practices are continually evolving and guide publishers to design and manage high-performance websites
Last week at the Mequoda Intensive, we had some pretty lively discussions about audience development both in-session and during breaks. Some of the most pressing questions involved Facebook, who we
At the fundamental level of multiplatform publishing, and as a basic principle of the Mequoda Method, we say that you can use your content to create other products. Live events
The subscription website publishing posts below get into subscription website best practices in design and monetization. They also dive into the many different archetypes that we've identified.
Michela O’Connor Abrams, president & CEO at Dwell Media, is no stranger to innovation. Launched in 2000 as a modernist design publication, Dwell is built on innovation in architecture, including
With the recent release of AAM’s biannual circulation data, it’s time to take a look not at circulation, but at the overall health of U.S. magazines’ multiplatform publishing efforts. In
Several years ago, we were working with consultant Mark Young on some strategic issues for a joint investing publisher client. Mark said to me, "Don, you're always giving examples of
One of the most successful subscription websites in the world is The Economist, where the venerable news publication posts dozens of news articles every day, unique visitors from the US
One of Mequoda’s primary reasons for being is to help legacy publishers cross the digital divide.
And when it comes to Farm Progress, we’re talking serious legacy publishing – a
When the Internet burst on the scene and magazine publishers decided to get on the bandwagon, a lot of people simply shoveled their content up to the Web and called
TheLadders.com, Match.com and SSWUG.org utilize membership subscription websites to properly serve their audiences
The membership subscription website archetype is a very complicated model. It may be structured as a pure-play site,
More than 30 years ago, Tom Vick, Executive Editor and CEO of Natural Health Advisory, first discovered that a common ailment he was suffering from, allergies, could be helped significantly
Glamour is pulling out the celebrities to boost its audience. Ad Week has a new report about Glamour's new celebrity editors, Emma Bazilian writes, "Glamour is reaching outside the traditional
Some folks like to talk about the decline of magazines. And yet, the Google search question “how to start a magazine company” is asked 1,680 times a year (and 1.1
Stipla is a new interactive iPad magazine that tells the stories of people from around the world. Cool Hunting's Nara Shin writes, "Stipla combines writing with panoramic photographs.
Subscription websites are at the core of modern online publishing and have even been considered the Holy Grail of the industry.
The popularity surrounding subscription websites stems from the fact that
Mequoda is an active member of the following industry associations:
