First things first: What are native ads, as we know them today? Native advertising is sponsored content crafted by marketers, often in collaboration with in-house studios at digital magazines, that's
The Director of Online Publishing and Interactive Media will manage CSPI’s online content publishing Web site, www.NutritionAction.com. A business plan and strategy are in place for this highly visible online
Early bird pricing ends on Tuesday, July 12th so register now and save
Register for Search Engine Optimization 2011 Seminar now
SEO has become a fundamental skill in the digital landscape. If
New Twitter stats from CES show how mobile is important to the social media company
The Consumer Electronics Show, also known as CES, wrapped up yesterday, January 9th in Las Vegas,
New evidence that subscription website models are valuable
We’ve discussed it before. Online consumers are willing to pay for content online, especially if it’s premium content.
The days of assuming everything online
The “iPadification” of mobile apps
We have been talking about the impact devices like the iPad will have on the online publishing industry since the tablet device was released.
These changes won’t
Popularity of content marketing and branded content are on the rise and the iPad may play part in this equation
As the end of 2010 comes nearer, let’s take a look
LinkedIn Career Explorer combines social media and recruiting
Career Explorer on LinkedIn is a valuable new tool that matches up college graduates who are looking for full-time jobs or internships and
Insight from Jeanniey Mullen and Don Nicholas from the Mequoda Summit Boston 2010
I catch a case of slight chills when writing this article about modern parameters of content marketing. Why?
Soaring success in the online publishing industry deserves to be rewarded…
The Mequoda Rocket Award is given away each year to one of America’s fast growing online publishers.
As the name implies,
Some are amazed at the quick emergence of digital content; others saw it coming for years. Where will it lead?
Why is it that human beings love to theorize about the
Two different sources predict iPad sales will be higher than originally thought. Why is this, and what’s it mean for the online publishing industry?
A few weeks ago, Sarah Rotman Epps
And three components to building a multi-platform brand that you may want to utilize
While writing this, I am reminded of the lemming myth. I’m sure you may have heard it
Our new Digital Media Podcast provides an example of the Mequoda Summit experience
Download our Mequoda Summit Digital Media Podcast: A Dozen Minutes from the Mequoda Summit 2006 now
It's the time
Interactive arts and crafts meets a digital format at Interweave. Interweave, the world’s leading online and offline resource for artists and crafters announced its new digital content product this week.
With
Find fresh content at a trade show, seminar or conference. No doubt there are dozens of industry events happening worldwide right now. It’s impossible for your subscribers to
When attracting advertisers, it's not about the hair and makeup, it's about the adroll and tagroll
What kind of world are we living in, where even ad-space has a place in
Research and keep an eye on the bottom line
Staying on top of the online publishing industry is like trying to stand on top of a greased bowling ball—it's not easy.
Everything