Multiplatform publishers continue to reinvent and reenvision their organizations. Today we're visiting stories from such publishers who are focusing on changes to usher in new opportunities.
You've probably heard by now that About.com is shut down as of May 2. What you might not know is that they transferred much of their best content to some
There's no shortage of interesting digital magazine publishing trends to watch, but hovering near the top has to be magazine subscription marketing.
With all of the "ad"-versity facing the industry –
Times, Adobe, others making online magazine content news
Online magazine content doesn't end with an article being posted online. Rather, that's where it begins.
There are innumerable ways of repurposing content, and
Here at Mequoda, we will make you into a digital magazine publisher, and if you're already a digital magazine publisher, we'll make you into a better one.
All of what you're
Among all of the challenges facing digital publishers, international expansion is understandably on the back burner, but don't sleep on the possible new revenue stream. Social media has shown that
We're starting the week off with a healthy dose of digital publishing news from both sides of the Atlantic: mergers & acquisitions, platform considerations, and personnel moves. We monitor industry
Twitter Chat Example of New Keys to Innovation
“We have got to overcome our hyperactive sense of exceptionalism and embrace the more collective, cooperative and globalized forces shaping the planet.”
--Neil
Matt Bailey, Founder and President, SiteLogic, Canton, Ohio
What was your first job out of college and how did you get into this business?
Wow. On the face of it, there is
Relieving the anxiety of online financial transactions
My wife once worked for a bank where the corporate culture included this little bromide: Every financial transaction is an emotional transaction.
What does that
If what we learned in Psychology 101 is true, the basic motivators of human behavior are simple: humans seek pleasure and avoid pain. You either have something you don't want
Investors.com is an Excellent Example of a Publisher Taking Advantage of the Synergies Between Audience Information Needs and Technology's Ability to Facilitate the Satisfaction of Those Needs
Investors.com, an online edition
