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Digital magazines are a hot topic for us at Mequoda Group.
This
Learn how to successfully manage digital transformation at the Mequoda Summit West 2011
In the Mequoda Daily yesterday, I discussed the direct connection between the USPS and the publishing industry. A
How three passionate people became writers, then bloggers, then Internet marketers
The person who today says, “I’m a blogger” is the same person who in 1993 would have said, “I’m a
How can the Mequoda Content Marketing System transform your legacy special-interest magazine, newsletter or newspaper into a highly profitable, multi-platform media empire?
We’ve studied thousands of successful and not-so-successful online publishers
A few seats remain: register now to join us at the Mequoda Summit Boston 2010
Discover how to thrive and prosper in the world of online publishing and Internet marketing with
Content producers and content publishers can benefit from a content management system if they realize its importance
Many traditional publishers have taken their print publication's content online. They came to the
Successful publishers evolve and so does their content marketing strategy
Smart publishers will tell you that once they started optimizing articles and landing pages for Google, search engines have become their
How are people finding the videos you’re creating for content marketing purposes?
According to Alexa.com, YouTube is the third most popular website on the entire Internet. One can see why it’s
Some are amazed at the quick emergence of digital content; others saw it coming for years. Where will it lead?
Why is it that human beings love to theorize about the
In addition to a new experience for content users and content producers alike
When I think about new technology, the words “smaller” and “faster” pop into mind. One of the turning
This free report from Mequoda Group discusses seven steps for online publishers to use to turn a niche publication into a robust multi-platform brand
(Nationwide)---Cutting-edge publishing companies have gone from offering
And three components to building a multi-platform brand that you may want to utilize
While writing this, I am reminded of the lemming myth. I’m sure you may have heard it
Begin building multi-platform brands
Whether you have years of back-issue magazine content, or you’ve compiled information that has never been seen by the eyes of your niche audience, you can be
Just ask Ford, as they recently posted another profitable quarter, and the concept of content marketing is being utilized in their marketing mix
Do you remember when the auto industry was
The numbers of tablets and digital readers will soar in the coming years
Forrester Research has predicted that there will be 57 million tablets sold by the year 2015, with a
It’s Summer Solstice; 10 Reminders To Fill Your Extra Hours of Daylight
Here are 10 key informational items to serve as reminders as we all move forward into the days of
Two online publishers are added to the Mequoda Hall of Fame, recognizing their achievement in the advancement of successful online publishing and marketing best practices
The 2009 Mequoda Hotlist is our annual listing of the fastest growing Mequoda System Publishers in America. The multi-media publishers in the Mequoda Hotlist are used by the Mequoda
Does this legacy publisher translate from print to online?
With so many newspapers going out of business, how has the Wall Street Journal not only survived but thrived?
Come to Mequoda’s Online Publishing and Content Marketing Summit to discover the possibilities of an effective online publishing system when you model after publishers who are doing it right
If you’ve
Effective digital media strategy means building a multi-platform content Mequoda Media Pyramid
BLR.com is a Mequoda “best practice” multiplatform publisher, and its creator, Bob Brady, has been setting a standard for
When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
Online publishers now have an opportunity to monetize an international audience.
Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should
By the time the publishers roundtable rolled around at the CES show in Las Vegas a few weeks ago, everyone was burned out by the technology overload. We talked publishing
When I interviewed Chris Kimball for Subscription Marketing in the late 90s, he told me an amazing thing about his business. At the time, he had 250,000 subscribers to Cook's
With the Mequoda Summit less than a week away, I've been thinking about how to kick things off on Thursday morning. With dozens of publishers, marketers, editors and designers flying
How many people does it take to run a publishing website? The answer varies widely from none to 75 across the several dozen website publishers I've spoken with over the
We know that search engines are one of the most important customer-acquisition tools available to publishers in this new multi-platform, or Internet-centric, era of publishing.
But working through the creative-yet-extremely-scientific process
More than 80 independent publishers attending this week's MPA-IMAG Leadership Conference for Independent Publishers in New York City were thinking deeply about staffing and the challenges they face in "getting