A membership website is any website that has a member as the minimum information unit. Membership websites require registration, which is either free or paid, depending on the website. In order to access some or all of the membership website’s content, a user must sign in with the respective user information.
Discover how ConsumerReports.org and Lynda.com are utilizing the reference subscription website model
A reference subscription website archetype allows paid subscribers continued access to a library of content that is updated constantly
The classroom website is one of 10 website business models that Mequoda currently supports. There are six premium (paid) archetypes, including the classroom model, and four affinity (free) archetypes.
Membership website publishers must recognize the value in their products. Not all subscription websites are created equal, but the best ones do have something in common.
The commonality that all great
The answers are not always obvious, even to a seasoned print or digital publisher. Starting a new website is very different from running an existing property. Over the past 10
One of the more popular paid subscription website models that Mequoda has identified is the paid membership website. Unlike some of the other models, it’s user-driven and content-based, and its
If you publishing any kind of periodical, then you're no stranger to subscription websites. This year we published more than fifty new posts about subscription website publishing.
The subscription website publishing posts below get into subscription website best practices in design and monetization. They also dive into the many different archetypes that we've identified.
TheLadders.com, Match.com and SSWUG.org utilize membership subscription websites to properly serve their audiences
The membership subscription website archetype is a very complicated model. It may be structured as a pure-play site,
How can a club help you make money?
Mequoda has called one of its paid websites a “membership” website for a decade. Unfortunately, not everyone does as we tell them to
Misunderstanding Membership Website information architecture
Misunderstanding the characteristics and attributes of a membership website compared to, say, a subscriber-access-only magazine or newsletter retail subscription website is a common misunderstanding when publishers
Gas stations, supermarkets and bookstores are all retail businesses. They all resell products, yet the specifics of their business models and their physical infrastructures are very different. Optimizing those specifics
Membership websites are hot for 2013
All the sudden in 2013 I found myself hip-deep in subscription and membership websites.
Perhaps it’s the tablet market evolving, the publishing market maturing, the continuing
Six membership site ideas all digital publishers must follow
How to make a membership website is a topic many publishers struggle with. Membership and subscription websites can be hugely successful in
Proven methods and a new idea for blockbuster SEO campaigns
A lot of people offer advice about the importance of SEO campaigns and SEO copywriting. And a lot of that
Legacy magazine publishers are not paying close attention to whether their business is sponsor-driven or commerce driven. They are then going online with a completely different model.
In doing so,
People often overestimate their market. They do this by looking at the number of nuclear engines, bakers or weekend woodworkers and assume they can get a higher penetration than they’ve
Providing too little content to your audience is a major issue, especially if you purport to have a comprehensive collection of informative content.
For instance, if you’re looking to launch
Choosing the wrong format for your membership website involves mislabeling your membership website and deciding to build it based off customer relationships instead of making it content-based.
The sheer number
Discover the membership website content model that fits your content best
In our new Membership Website Strategy free report, you will discover the nine deadly membership website mistakes and the nine
Discover the nine deadly membership website mistakes when you download this new free report from Mequoda Group
Download your free copy of Membership Website Strategy: 9 Deadly Membership Website Mistakes &
Literary perfectionist Gustav Flaubert once said "our ignorance of history makes us slander our own times”. He was right on the money here and not just in his never-ending quest
Which elements make for an easy to read landing page?
No matter how you cut it, you’re going to need to write lengthy sales letter copy for any landing page.
Even a
Three quick tips on how to make a membership website work by letting your users define the content
The main revenue source for a membership website comes from its users, which
Two handfuls of Wordpress membership plugins that you can use to turn your free website into a paid membership product
If you're running a website on Wordpress, you probably know that
The conundrum continues: How much should you give away on your membership websites?
There's no scientific methodology behind subscription websites. Publishers with excellent conversion architecture can get away with giving away
Lots of content doesn't always equal valuable, useful content
Every story that a publisher has ever published in its magazine or newsletter or book series is an asset. And the question
What is an application website and what makes it a subscription website archetype?
While there is no single model for a Subscription Website, an application website is typically software based and
Sell more "gift" membership subscriptions by offering a physical reciept, pricing for the gift-giver, and making your website look valuable
It's the holiday season, and consumers are frantically looking for things
It's OK to borrow email marketing subject lines when they're good
The average Internet user is bombarded with dozens if not hundreds of email subject lines every day. Most of us
Five things you must do before launching a membership website
It would be foolish on the part of anyone to jump into a project without contemplating all aspects to be certain
Better guidelines for setting up and running an affiliate sales program
The key to a successful affiliate program is to give your affiliates as much incentive as possible to sell your
Five must-have features for membership website conversion
After reviewing statistics for website visitors, are you wondering why traffic is up and conversion is down? How could so many visitors not become
Different ways to incorporate video into your landing pages
Looking for a better way to communicate with visitors? Online companies need a way to improve the “know, like, trust” factor with
How to use paid and earned media to build your membership website
Most publishers continue to rely on paid media to generate traffic for their membership website. For good reason -
This free report from Mequoda Group discusses 5 deadly membership website mistakes that should be avoided by online publishers
(Nationwide)---A membership website may appear to be an easy moneymaker for online