Most of the subscription business model facts you usually hear likely pertain to percentages and numbers that don't apply to you and instead reflect someone else's business. But the ten facts below
Choosing the right business model and supporting infrastructure for any business is a key strategy for business success, especially in website publishing.
Gas stations, supermarkets and bookstores are all retail businesses.
When we look at the most successful multiplatform publishers we know intimately, like our publishing partners and close colleagues, we are usually able to determine what sets them apart from
The ten biggest take-aways about magazine media learned at IMAG
If you're in the magazine industry, you're probably familiar with the MPA's annual IMAG conference. My colleague Kim Mateus and I
Your AAA Network, which is powered by our Haven CMS, has seen dramatic increases in website traffic in just its first six months of operations—five million page views to be
Mequoda and WPR partner with a performance-based revenue-share relationship to grow subscription business
As one of the world’s most authoritative sources on world politics and international relations, World Politics Review (WPR) has been
2018 Mequoda Magazine Consumer Study predicts digital magazine readership as a percentage of all magazine readership will break 40% in 2020.
BOSTON, JUNE 15, 2018—Mequoda ran its first ever digital magazine
If you are a legacy print-only magazine publisher, not understanding multiplatform publishing strategy - the future spells doom for your magazine and your publishing career.
Did you know that most media
I was having a conversation with a client the other day, when he asked me "what exactly is magazine media?" See, in the niche magazine publishing business, you'll find that
It's in our nature to try to classify, catalog, and organize any type of information that would help you make more informed business decisions. Defining publishing niches is a part
How will publishers make money in the future? Consumers will pay for content. And sponsors will pay for us to create it. At least, that's what Grzegorz Piechota pitched in
A Mequoda subscription website Portal generates value from both users and sponsors
Mequoda has guided the development of more than a 300 successful niche media websites on a wide variety of niche media
You might be surprised by the niche websites that top Alexa's list of the highest ranking websites in the U.S.
A niche website is one that centers around a specific topic
Intent, alignment, and engagement take the stage in 2017 for audience development professionals
I don't know about you, but I'm eager to see how audience development changes in 2017. Over the
If you find the concept of blogging several times a day exhausting, join the club. However the one thing that publishers have over any other type of content-creators is an
The best content management system for publishers doesn't stop at content or management
If you’re a publisher in business today – congratulations!
You’ve already navigated some stormy times and maybe even stabilized
If you take a close look at the most visited sites on the Internet, you'll see an interesting phenomenon. They all seem to use the same four colors.
It's true. Many
The good, the bad, and the ugly (but mostly good) wrapped up in a semi-formal LinkedIn ads review
Advertising your business on social media, particularly one like LinkedIn, is a tricky
eMarketer has released the findings from two recent studies that address global tablet use in the coming years, as well as problem areas that mobile publishers can improve on.
March 14, 2014 - BOSTON — A complete, painstakingly documented handbook on audience development for Internet publishers has just been released. The 260-page handbook, Organic Audience Development Strategy: 68 Audience
If you’ve ever contemplated attending one of our Subscription Website Publishing Intensives, but the time – and budget – just haven’t been right, I have a new way for you
January 31, 2014 - BOSTON — Subscription website publishing is one of the hottest entrepreneurial ventures on the Internet, both for novices and for legacy publishers struggling to make the
January 10, 2014 - BOSTON — Following the recent release of his new Multiplatform Publishing Strategy handbook, Don Nicholas, a leading magazine industry consultant and CEO of Mequoda Group, has
Subscription websites are at the core of modern online publishing and have even been considered the Holy Grail of the industry.
The popularity surrounding subscription websites stems from the fact that
Don Nicholas, who has spent 30 years as a publisher and consultant in the magazine publishing industry, has released a free 100-page handbook titled Multiplatform Publishing Strategy as a followup
Gas stations, supermarkets and bookstores are all retail businesses. They all resell products, yet the specifics of their business models and their physical infrastructures are very different. Optimizing those specifics
What your ecommerce website design should look like from the first page to the thank-you page
Publishers sometimes forget that they are retailers; publishers do sell subscriptions, memberships, books, ancillary products,
Join us on Nov. 6 for Designing Media Websites that Work so you can improve the state of your website
Your media website must include certain components or you'll fail to
Writing a professional bio that must double as a landing page on your website, is perhaps one of the most daunting tasks a writer can face
As a consultant, author, and
Should your digital magazine be free, paid or something in between?
Peter Sprague is a disruptive guy. About five years ago, Peter decided the world needed a new guitar magazine. Peter
Mequoda editors do it daily…
The Mequoda System is based on four Open Content Standards, and Mequoda Group is the organization that moderates, documents and promotes these standards.
In 2011, the Mequoda
Search bests social for many content publishers
The next time someone tells you SEO has lost relevance, share some of the following information with the person making the claim.
According to recent
Learn to build an audience that keeps coming back
In yesterday’s Mequoda Daily, we discussed how an Online Market Audit helps you discover the most relevant content for your buzz posts.
Using
Last chance to register for our upcoming Blogging for Editors webinar, which will be presented live on February 22nd, at 12:30 pm ET
Register now for our Blogging for Editors webinar
Do
A five-day training program for online publishers
Many people have already signed up for the fourth FIPP Digital Publishing Course program that will take place in London, UK, from February 21-25.
Order this new, 90-minute webinar, co-sponsored by Mequoda and SIPA, and discover how to use your written content to attract, engage and retain an audience online.
The emergence of new entry points makes online marketing more complicated for publishers.
Our customers — the consumers of the information you and I publish — now have more options than
The ultimate goal of all landing pages is to move users to action; how do you decide which landing page templates to use?
After reviewing literally thousands of media websites, we