Words are more than just symbols on a page that provide information. They communicate thoughts and ideas. They speak to the human psyche. They evoke emotions. But they don't do
If you want to convert more website visitors into new members for your membership website, or any type of subscription website, write compelling copy. Use emotional copywriting to twist their
While using Google AdWords looks easy, it takes knowledge and hard work to be good at it. But there's a big payoff. If you follow the advice below and correct
Three types of conversions that will improve your online business
There are multiple conversion types that need to be addressed by digital publishers. The analysis will provide statistics on different parts
4 reasons why you should have a well optimized free report marketplace
If you aren’t offering free download products yet, here’s what you are missing:
An opportunity to
How to build your email list by getting inbound links to your landing pages
An SEO campaign generally starts with a free product. Free products lined up with a keyword-packed landing
Landing page guidelines for writing and testing long copy salesletters
In almost every A/B split test we've ever done, or convinced a publisher to do, long copy prevails when trying to
This free handbook from Mequoda Group discusses how to create landing pages that successfully engage users and sell content
(Nationwide)---It’s hard for great products to stand on their own or sell
We were first introduced to InvestmentU.com when we interviewed John Phillips, who heads up search marketing for the website. He and his team have done a very impressive job of
f a landing page is comfortable and easy to read, your prospects are more likely to keep reading and respond to your sales message. Much of this is the responsibility
Writing effective landing page copy that increases conversion rates is a technique every Internet marketer aims to master. We understand that there are hundreds of variations available and that the
Landing Page Conversions Gets Personal
For decades, direct marketers have been using personalization to increase direct mail response rates. When you send out a laser-printed sales letter with the prospect's name
One of the most fun—and frustrating—things about Internet marketing is that the rules and best practices are constantly changing, based on innovation and discovery of new methods that work better
After years of using light copy landing pages to sell subscriptions, one health newsletter publisher increases his landing page conversion rate by 31 percent with a long copy sales letter
