A magazine sales letter full of content and detail works best for selling premium information products online. No matter how hard we try to make winners out of short sales
When your magazine marketing job gets boring, that means your customers are probably just as bored. Pep up your magazine marketer game in 10 days!
Being a magazine marketer is fun,
When a visitor arrives at your website landing page, you have about five seconds to make a good impression and capture her attention. If you don't succeed immediately, she is
Don't expect to increase landing page conversion rates without following these four simple rules
Posting a landing page with a confusing or inadequate order mechanism is like opening a new Wal-Mart,
Creating websites that convert visitors to subscribers is the heart and soul of Internet database marketing
Making money online requires converting your casual website visitors into paying subscribers or customers. That
Every website landing page should be designed with a complete organization, labeling, and navigation scheme that enables users to fulfill their goals effortlessly. But where do you start?
Learning how to
As an online publisher, part of your job is to make information easier to manage for your subscribers
The majority of membership websites and email newsletters are instructional. Members join or
Few things destroy the credibility of a landing page sales letter more quickly and effectively than content that's out of date.
How can you expect the prospect to take your message
For decades, direct marketers have been using personalization to increase direct mail response rates. When you send out a laser-printed sales letter with the prospect's name in it, you gain
f a landing page is comfortable and easy to read, your prospects are more likely to keep reading and respond to your sales message. Much of this is the responsibility
What criteria would four of America's most successful copywriters use to create better sales letter landing pages? And how would 26 landing pages from a variety of large and small
After years of using light copy landing pages to sell subscriptions, one health newsletter publisher increases his landing page conversion rate by 31 percent with a long copy sales letter
Discuss how landing page order button design can depress or increase landing page conversion rates for information marketers like Agora's Early to Rise.
Try your hand at creating a landing page headline that excels at the four Mequoda landing page guidelines for writing brilliant, clear, engaging and truthful headlines that increase landing page
My brother-in-law, Randy, is always amazed at the website design elements I test when creating new sales letter landing pages. He thinks, that after running the test once or twice