We currently operate more than a dozen digital magazine publishing systems in partnership with some of the country's leading content brands including Prime Publishing, Yankee Publishing, and Cabot Heritage Corporation.
Intent, alignment, and engagement take the stage in 2017 for audience development professionals
I don't know about you, but I'm eager to see how audience development changes in 2017. Over the
There's a lot to learn in Google Analytics, but unless you're a business analyst or marketing manager, you probably don't need to know all of them.
However, one set of metrics
Last week, at our quarterly Digital Publishing & Marketing Intensive in Boston, we discussed multiplatform publishing, digital magazines, audience development and subscription website best practices at length. During these sessions,
Last week at the Mequoda Intensive, we had some pretty lively discussions about audience development both in-session and during breaks. Some of the most pressing questions involved Facebook, who we
Yesterday I read Matt Cutts' new blog post—The decay and fall of guest blogging for SEO—that craftily puts guest blogging to bed, without truly banishing it forever. I know that
Matt Cutts, head of web spam at Google, published a post on his personal blog that pretty much says if you're using guest blogging for SEO purposes, you're a black
One of the most revolutionary things about the Internet for the publishing industry is that it has allowed people who might never have had access to an audience to become
You can build email circulation over forty different ways, and we've got all the case studies to prove it! If you’re subscribed to our email newsletter, then you’re living proof
Your editorial guide to making work days a little shorter
So you're the new editor of a daily online blog, takes with editorial and audience development responsibilities. You might be posting
According to Jakob Nielson, 90% of online community users are lurkers who read without contributing.
So you want more comments? Join the club. WIth hundreds of posts under my belt, I
Sometimes you have to reach out and touch your audience members. Not literally, of course, but not everyone will be actively looking for your content, even if your core content
Guest blogging as a method for expanding your editorial reach
Hear me out, hear me out.
I know that daily publishing schedules already have you quivering in your sleep and on your
Two great resources that benefit both affiliates and advertisers
Affiliate marketing is one of the ways that A-list bloggers make a majority of their revenues. Whether it's links to Amazon products
