I'd like to invite you on a journey of transformation. Imagine a world where your email newsletters not only reach your audience effectively but also deliver impressive results with every
At Mequoda, we’ve crunched the numbers and discovered how beautifully email newsletters work to drive revenue. It’s not the traffic that comes to your site, which is the prevailing view
When choosing CMS development services for your organization, consider how much retrofitting will be involved to get your premium membership website running and how much familiarity you have with third-party fulfillment systems.
Periodical
It's not just magazine, newsletter and newspaper publishers who seek custom CMS development services. Content management systems are built for most media businesses, even those who may not consider themselves
Increase email revenue by determining your ideal revenue per subscriber, and then using service journalism to keep them on a path toward monetization
A Mequoda online publishing and marketing system measures
At Mequoda, we talk a lot about individual pieces of the Mequoda System in our Daily posts. But the Mequoda System, known in full as the Mequoda Multiplatform Media Management
The best content management system for publishers doesn't stop at content or management
If you’re a publisher in business today – congratulations!
You’ve already navigated some stormy times and maybe even stabilized
In your email marketing system (EMS), there's a dashboard that gives you your email open rate - the percentage of users who opened an email from you. Typically 16% is
This week we're taking a blog-cation as we pack our bags for Boston and get ready to mingle with publishing professionals at the Mequoda Intensive. In the spirit of always
Are you developing a lifecycle email marketing system for your organization? Do you know which aspects are most important? Do you know which components need to be customized to properly
How to increase revenue per thousand emails sent
The Mequoda Email Performance Report measures your split tests to help maximize email revenue and profit
Avoid driving away users by eliminating DRM
EMI Group, one of the recording industry’s four leaders, announced Monday that songs it sells online in Apple Inc.’s iTunes Store will no longer
How America's Test Kitchen's Revenues have Grown from About $15 million to an Estimated $46 million in Just Five Years… Shouldn't you be Using the Same Strategy for Selling your