Tag: email marketing and tracking

Personalization, sales structure, and data-driven publishing highlight latest trends in magazine publishing strategy Multiplatform content, audience development, and internet revenue models. Attracting and converting. That's the crux of magazine publishing strategy  

A wrap-up of the best ideas from SiPA’s 25th annual mid-year marketing conference that took place this week in Las Vegas We love the wrap-up sessions at the end of SiPA  

Does your revenue per thousand come up short while your "white web" transactions seem curiously high?