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5 Six Sigma Email Marketing Campaign Management Strategies

Don Nicholas • October 30, 2024

You’ve likely heard us talk about Six Sigma email marketing campaign management so much that you think we invented it. While we certainly did not invent Six Sigma, we have

Understanding the Mequoda Method for Multiplatform Publishing

Don Nicholas • October 16, 2024

We recently started working with a publisher who came to us looking to sell more magazine subscriptions. When we started talking about the importance of building their email circulation, the

Now is the Time to Ease into Autumn!

Christy Page • October 9, 2024

September is that transition month from Summer to Autumn. You may have days in the 80s with brilliant sunshine that makes you feel like Summer is here to stay. And

Soaking Up the Summer Sun

Christy Page • September 11, 2024

August has been an action-packed month at Mequoda Publishing Network. Our gardens our are flourishing under the warm sun and afternoon rain showers. It won’t be long before the harvests

Sparkling in the Sunlight this Summer

Christy Page • August 21, 2024

July has been a fun month over here at Mequoda Publishing Network. Our gardens our flourishing and looking better than ever. We have a seemingly never-ending supply of fresh fruits

And the winner is…

Christy Page • July 16, 2024

We are so happy to announce that Food Gardening Network recently received the 2024 Media Awards Silver Laurel Medal of Achievement for Magazine for Consumer or Trade, presented by GardenComm:

Summertime Tips You Can Use Today!

Christy Page • July 10, 2024

June was the perfect start to Summer over here at Mequoda Publishing Network. Our gardens are thriving and we are soaking up the sunshine. We are also soaking up some

What the Best Email Marketing Service Should Do for You

Don Nicholas • June 26, 2024

When you think of the best email marketing service, you might be thinking of an email service provider like WhatCounts, Constant Contact, or MailChimp, but the system you use is

Spring is in Full Bloom with Our May Partners

Christy Page • June 4, 2024

I love the month of May. The warm days and cool mornings, the sight of blooms appearing on plants, and even the pollen that floats through the air. They are

How to Increase Your Viral Email Capture Rate: 3 Alternate List-Building Strategies

Don Nicholas • May 29, 2024

When building email circulation, by most accounts, email capture rate is a proxy metric. You'd be mistaken to say that it's an exact metric because when we talk about email

Weather April showers with our partners!

Christy Page • May 7, 2024

April showers bring…great products from partners that we love to work with. While it is overcast and very wet outdoors, stay inside and finish getting everything that you need for

The 6 Most Important Email Analytics for Magazine Publishers

Don Nicholas • May 1, 2024

How to turn six email analytics metrics into a big picture about the performance and plans for digitally marketing your publication

Creating an Online Magazine Team That Turns Dusty Archives into Dollars

Don Nicholas • April 10, 2024

At Mequoda Publishing Network we are big on helping print publications adapt to today’s digital environment. There are quite a few ways to bring your brand online these days, but

Our partners made March brighter than ever!

Christy Page • April 3, 2024

March sometimes seems like the longest month of the year. It is cold, wet (sometimes rain, sometimes snow) and dark. Well, that’s not the case here at Mequoda Publishing Network.

How to Use Six Sigma for Membership Offer Testing

Don Nicholas • March 27, 2024

“Never stop testing, and your advertising will never stop improving,” said David Ogilvy, known as “The Father of Advertising” the “Original Mad Man”. Even our best-performing publishing partners—who publish on

February is a chilly month but we shared some hot offers from our amazing partners

Christy Page • March 12, 2024

February tends to be a cold and dreary month, but we decided to heat things up at Mequoda Publishing Network. We collaborated with some great partners and can’t wait to

Subscription Marketing Tip: How to Write a Library Preview That Converts

Don Nicholas • February 20, 2024

In the past, we have reviewed how to use the concepts of Six Sigma in subscription marketing and testing and then creative offer testing for subscription pricing. We shared a story

Sew something springy today!

Christy Page • February 14, 2024

At Mequoda Publishing Network we are working with We Like Sewing to stitch a bouquet of flowers that will never wilt, quilt a spring-themed table runner, or make a dreamy

Starting 2024 with some truly wonderful Partnerships!

Christy Page • February 12, 2024

2024 is off to a busy and fruitful start over here at Mequoda Publishing Network. We are looking forward to another fun and exciting year and some great partnerships. January

Magazine Subscription Marketing Ideas for Selling More Print and Digital

Don Nicholas • February 7, 2024

We talk a lot about digital magazine subscription marketing around here, and unwittingly neglect your very important print publications. Once you’ve established your subscription price strategy, the next problem to solve

Your GreenPrints February 2024 Magazine is Ready for You Now!

Christy Page • February 6, 2024

At Mequoda Publishing Network we are excited to announce the February issue of GreenPrints. At GreenPrints, our goal is to bask in the camaraderie of the world's most unique gardening

Lots of fun and interesting ideas at MANTS 2024!

Christy Page • February 5, 2024

I was so excited to attend MANTS in Baltimore, MD earlier this month for the second year in a row. It was even bigger and better than last year! If

Gardening in February? Yes, please.

Christy Page • January 31, 2024

Welcome to an exciting new edition of Food Gardening Magazine, an ode to heirloom Italian gardening and more! It’s not quite spring yet, but we’re readying our seedling trays, receiving

Get 15 creative knitting projects—Today!

Christy Page • January 29, 2024

15 fabulous knitting projects focusing on comfort, style, nostalgia, and elegance are waiting for you in the February 2024 issue of I Like Knitting. We have fabulous projects for knitters

Clean Magazine Publishing by 2050

Don Nicholas • January 24, 2024

I find myself publishing digital books, magazines, and newsletters as I have transitioned away from print over the past decade. I wish I could say that I made this transition

Get over a dozen winter crochet patterns today!

Christy Page • January 23, 2024

February will be here before we know it. Here at Mequoda Publishing Network we are starting out the new year with inspiring projects! Retro sweaters, flower power pillows, vintage accessories

Share Your Joyful Gardening Tale with GreenPrints!

Christy Page • January 22, 2024

Here at Mequoda Publishing Network, we would like to extend a warm invitation to you, our cherished community of garden enthusiasts, to contribute your own blossoming gardening story to GreenPrints.

Sew stylish winter wear today!

Christy Page • January 15, 2024

It’s a new year, and at Mequoda Publishing Network that means it is time to start some new projects! Make something for yourself, your friends, and new arrivals to the

Your January GreenPrints Issue is Ready Now!

Christy Page • January 10, 2024

Your GreenPrints Magazine January 2024 issue is ready for you to access and read right now. When you read this printable issue, you get joy, laughter, and inspiration. Start reading—and

Thaw out winter gardening blues with spring planning

Christy Page • January 8, 2024

Here in New England, January isn’t exactly prime gardening, but it’s certainly a great time to plan gardens while hibernating for the winter with a warm cup of tea and

A Way to Generate More Email Sales with Your Email Program

Amanda MacArthur • January 3, 2024

Are you utilizing this one important part of your email marketing program? Have you ever heard that timing is extremely important to the success of email marketing programs? Sometimes this timing

Learn How to Master Spice and Herb Gardening at Home

Christy Page • December 20, 2023

Mequoda Publishing Network is all about learning new things and sharing that knowledge with others. One thing that we are having a lot of fun with right now is learning

GreenPrints is now better, bigger, and greener

Christy Page • December 18, 2023

We have some exciting news to announce at Mequoda Publishing Network, the home of GreenPrints. Effective immediately, GreenPrints is coming out 12 TIMES A YEAR! That’s right, GreenPrints is now

Sew some holiday happiness today!

Christy Page • December 12, 2023

December already? Don’t panic; there’s still time to make marvelous gifts for family and friends (and maybe for you, too, yes?). The holiday season is here, and we are celebrating

The Truth About Email Marketing

Amanda MacArthur • December 11, 2023

Is it somehow improper for email newsletter editors to support audience development efforts? Is it wrong for bloggers to promote a product from an advertiser, or from themselves?

Don’t miss this 8-Course holiday menu!

Christy Page • December 6, 2023

December is a special time for gardeners. Here at Mequoda Publishing Network we do not want you to miss this delicious 8-course holiday meal straight from the garden of Food

Fill your home with the flavors of winter!

Christy Page • December 5, 2023

Mequoda Publishing Network is happy to share some hot recipes for chilly days. What a heavenly aroma! Garlic, rosemary, potatoes, and carrots all slow-roasting in the oven make even the

Brand-New Holiday Story Collection: Get it now

Christy Page • December 4, 2023

We are getting into the holiday spirit at Mequoda Publishing Network and we are inviting you to join us. Go ahead and put a little holiday spirit in your life

9 Ways the Best Email Marketing Campaigns Stop People From Unsubscribing

Amanda MacArthur • November 28, 2023

The best email marketing campaigns don't hit the snooze button on engagement – they wake up early and go to work every single day The worst thing you can do to

Crochet winter & holiday projects for home—Now!

Christy Page • November 22, 2023

Holiday cheer and winter warmth await you at Mequoda Publishing Network with the help of the I Like Crochet December 2023 issue. ‘Tis the season to crochet and we have

Get 15 holiday-ready knitting projects—Today!

Christy Page • November 21, 2023

In some places, the first snowfall of the season has already happened — and it’s not even officially winter yet! At Mequoda Publishing Network the holiday spirit is getting into

Celebrate spuds!

Christy Page • November 8, 2023

Mequoda Publishing Network is delighted to celebrate spuds with Food Gardening Network. One of our favorite things about November is the way those delicious, earthy-sweet fall flavors start coming

In Email Marketing, They Can’t Buy Your Product if They Don’t Open

Don Nicholas • November 7, 2023

In the world of email marketing, testing is king. The subject line is your first chance to get your subscribers to read your message. It may be the deciding factor

Sew something amazing from the November Issue today!

Christy Page • November 6, 2023

November is prime time for holiday preparation and fun, stylish wardrobe and accessory updates. At Mequoda Publishing Network we are all about gearing up for the holidays and creating something

Your November Issue: ‘The Thankful Game’ Story Now!

Christy Page • November 1, 2023

At Mequoda Publishing Network we are happy to announce that the GreenPrints November 2023 issue is ready for you to access and read right now. This issue is full of

Spice up your days with these great partner offers!

Christy Page • October 30, 2023

October swept in with downright chilly mornings, warm afternoon sun, and the crunch of falling leaves. The world is alive with color. We still have the green grass (although not

Wit, Wisdom & Learning: practical stories for becoming a better gardener

Christy Page • October 25, 2023

At Mequoda Publishing Network we believe in continually growing our knowledge base. That knowledge can be about publishing, our favorite hobbies, or anything that piques your interest. GreenPrints is contributing

10 Things You Can Grow That Your Pet Will LOVE To Eat!

Christy Page • October 24, 2023

Here at Mequoda Publishing Network we are a big fan of pets! That’s why the Food Gardening Network has developed a handy guide of 10 Things You Can Grow That

Email Marketing Guidelines for Opting People Into Your List

Don Nicholas • October 24, 2023

One of the most important email marketing guidelines you'll encounter is how to confirm subscribers to your email list, and there's always time to change your mind. When you think of

Elevate Your Email Newsletters with Mequoda: A Personal Success Story

Christy Page • October 18, 2023

I'd like to invite you on a journey of transformation. Imagine a world where your email newsletters not only reach your audience effectively but also deliver impressive results with every

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