New and evolved technologies can be an audience development manager's dream if it leads to bigger audiences.
Where are your audience development strengths and weaknesses? Today's news focuses on pertinent information
As any compromised comment section can tell us, there are a whole lot of ways to make money on the Internet! Online magazine revenue streams comprise some solid volume in
Using website analytics to determine your top keywords and then what to do with them
When developing a new subscription website, it's crucial to know which keywords to develop your site
“Imagine a world in which advertisers can seamlessly serve data-driven ads to the right user at the right time across channels and devices,” writes LiveRail Head of Client Services, Vijay
Online content strategy can be navigated only when you're equipped with the right data analytics. Throwing an article up and calling it a day doesn't do it anymore. Luckily, publishers
So is the underreporting of digital magazines sales the fault of publishers themselves, or should AAM's audit be modified to accommodate universal pricing and packaging?
We think it's time to accommodate.
The digital success of Business Insider is due largely to the bold vision of its co-founder and editor, The Guardian reports in a profile of Henry Blodget.
How many 100-year-olds do you know who are adept at using the Internet? Forbes, a leading business publisher for nearly a century, is a shining case study in digital expansion,
If you’ve ever contemplated attending one of our Subscription Website Publishing Intensives, but the time – and budget – just haven’t been right, I have a new way for you
Mequoda’s only purpose in life is to prevent any other publishing company from going out of business, ever. That’s why we offer our decades of experience, proven best practices and
Join the dozens of attendees who have already registered for the Mequoda Audience Development Summit 2012
The Audience Development Summit 2012 will be a unique experience shared by dozens of knowledgeable
New technology brings advertising opportunities for digital magazine publishers
Along with digital magazine publishing, digital advertising has experienced changes over the past few years. Publishers and marketers have the opportunity to
There has certainly been scrutiny of Facebook ever since the social media giant went public. A further look at Facebook comes as they recently released second quarter earnings.
According to ClickZ,
With only one week to save and 12 seats left, Mequoda announces digital publishing luminary Jim Spanfeller as Bootcamp commencement speaker
Being a premier digital publishing event requires serious attention. Beyond
Discover how your content will fare on the web
Most successful online publishers understand that building a keyword universe is the foundation for digital success.
Another key document for digital success is
Learn how to check website traffic and compare your print to web ratio
The amount of visitors who come to your website can directly correlate to how much revenue you are
Care2’s CEO Randy Paynter shares 3 important developments in SEO, helpful for all online publishers and digital marketers
In an Audience Development panel at IMAG’s 8th annual conference in San Francisco
Discover proven methods for rebuilding your brand in the digital age at the Content Marketing Strategy Workshop
In the Mequoda Daily yesterday, I discussed building out a legacy brand.
The Mequoda Content
Learn from experienced online publishers at the Mequoda Summit West 2011
In the Mequoda Daily yesterday, we discussed five ways to leverage content to build a bigger audience.
Those strategies were shared