Digital magazines are decoding new web publishing platforms, but does it all just come down to content distribution strategy?
Well, the answer to that question is yes, but the execution is
We make it our business to help you publish successful magazines. How do we do it? Well, it's not a big secret, and we certainly don't keep it from our
If you're publishing on social media – and if you're not, contact us immediately for a free 30-minute conversation, things just got real! – you know that the goal posts
There’s no doubt that niche content is the name of the game, at least if you’re playing the game using the Mequoda Method. But digital magazines can’t expect to slap
Multi-channel publishing, multiplatform publishing, content distribution strategy: Whatever the label, proactive media companies meeting their readers on their own turf are emerging more and more as the best digital magazines.
The sphere of publishing events is expanding every week, and we're happy to see it, since they're a crucial component of the Mequoda Method for multiplatform strategy. But few events
If successful social media publishers can count on one thing, it's that they can count on nothing.
Magazines on social media must have a social media strategy in place, but they
If you're a publisher, tech considerations have emerged as a crucial component of your day-to-day decision-making. This likelihood increases exponentially if you're creating mobile apps and dedicating resources to serious
For some digital magazines, the effort to generate online ad revenue can evoke a verse from Samuel Taylor Coleridge's The Rime of the Ancient Mariner: "Water, water everywhere, /
Why do modern multiplatform magazines make so much money?
At Mequoda we talk about publishers that have multiplatform magazines on a regular basis, but what we don't always mention is that
There's no doubt that niche content is the name of the game, at least if you're playing the game using the Mequoda Method. But digital magazines can't expect to slap
Mastering mobile email marketing might sound like it's low on the list of priorities for digital magazines, but, in reality, it's rapidly emerging as one of the most pressing skills
Developing a content distribution strategy that goes beyond print and desktop is no longer a luxury – it's a requirement if you want to stand any chance at sustained success.