Digital Publishing Innovation Conference Boasts Impressive Lineup Don Nicholas • March 16, 2016 The sphere of publishing events is expanding every week, and we're happy to see it, since they're a crucial component of the Mequoda Method for multiplatform strategy. But few events
Colin Bodell Leads Time Corporate Site Redesign Amanda MacArthur • May 13, 2014 As it prepares to detach from Time Warner, Time Inc. is remaking its corporate website, and the move could signal a trend in the publishing industry.
Interactive & Native: Hearst’s Digital Publishing Strategy Amanda MacArthur • January 16, 2014 Hearst Publication Marie Claire launched a new ad campaign for Lancome that combines native and interactive ad units.