After turning Atlantic Media into a global force to be reckoned with, Justin Smith now has his sights set on Bloomberg digital reigning supreme more than one year into his
If video is a good medium for your audience, it can help drive more website traffic and more engagement. Of course, digital video content isn’t for everything, but some digital
Three major publishers have made website design changes. Quartz, Fortune, and Bloomberg have all updated their websites to grab more attention and keep users more engaged.
In its effort to establish a "Web-friendly, mainstream digital presence," Bloomberg Media is making significant hires and building digital properties at a breakneck pace, Digiday reports.
As Mequoda members know, email newsletters, despite pronouncements about their demise, are still strong performers for publishers, David Carr writes in his New York Times Media Equation column.
Digiday reports that Bloomberg is offering advertisers its number-crunching expertise to produce native ads from a platform called the Bloomberg Denizen.
Who’s building digital circulation fastest? The top digital magazine performers are the under-the-radar companies you rarely read about
This is our final analysis (you’re welcome) of AAM’s latest circulation data from
Harvard's Nieman Journalism Lab recently took a look at three news services' strategies for mobile publishing. With mobile audiences far outpacing mobile revenues, Circa, NRCQ, and The New Republic offer
Now, more than ever, LinkedIn is living up to its name.
The networking mega-platform is launching an initiative to connect content with advertising, including partnerships with such publishers as Atlantic Media,
You know how you just can't get enough of the new Bloomberg Businessweek design? Neither can anyone else. That's why they plan on rolling out Businessweek style design changes to
If you haven't heard of Medium, it's a small little niche blog where everybody is the author. The top authors tend to be C-level execs and start-up founders and the
Publishers are using maps as viral content for their social channels. Digiday's Ricardo Bilton writes,"The sudden publisher interest in maps today makes sense, considering that — like top 10 lists
What do you do when your the head of a well-known financial publishing brand and none of your heirs have gone into the family business? Well, for starters you start
Stipla is a new interactive iPad magazine that tells the stories of people from around the world. Cool Hunting's Nara Shin writes, "Stipla combines writing with panoramic photographs.
Time Inc.'s split from parent company Time Warner isn't the only big move the company is making. They are also tearing down the wall between editorial and the business side
Meredith’s print magazine Allrecipes is only a month old but expansion is already in the game plan. Bill Mickey writes, “After just one month in print, Allrecipes, the print extension
Ad Week is reporting that Forbes Media is entertaining offers to sell the company. Lucia Moses writes, "CEO Mike Perlis announced the news in a memo to employees today saying
Subscription website publishing: It’s the core of every publishing business today. The website is where you drive traffic, post content to enthrall your audience and sell lots of products, including
Adding video to email will increase your email marketing click through rates
Video has always been a part of Mequoda.
For years it was our twice-monthly webinars, which we've since uploaded (our
A few years ago we were wondering what magazines would do in the digital age. We expected subscription websites to grow in popularity, but we weren’t sure what prices would
Does this work on TV or the web? That is the question Bloomberg TV producers are asking themselves now. Digiday has a full report on how this digital first strategy
The New York Times has started experimenting with its placement of comments, reports Journalism.co.uk.
Marc Lavallee, a deputy editor of interactive news at the New York Times said, "the comments were
Bloomberg Businessweek has been trying their hand at building loyalty lately through a few different personas (including an insulting shot at millennials). Their newest attempt at storytelling includes Cover Trails.
Next Issue, basically a Netflix for magazines subscriptions, now has over 100 titles. For $14.99 a month people get access to about 93 different publications and growing quickly. Bloomberg Businessweek,
Google recently let publishers know that they'll be scrutinizing advertorial content more closely in the future. Publishers need to make it abundantly clear to readers as to which pieces of
Take social media users and turn them into your biggest source of online traffic and audience development
Social media traffic is the easiest source of traffic there is—once you have a
Best Lines From the Member Profiles
We’ve been doing the Member Profiles for eight months now, plenty of time to come up with a final 10 for ’10 of best lines.
Kip Tip, Fool Video Lead Path Into Daily Posts
There was a great cartoon in the newspaper last month. It went along with a story on office holiday celebrations. The cartoon
Is Fractured Consumption the 'Write' Thing?
Trapped miners. Taylor Swift. Tom Brady. Binary death star.
Now that I've gotten your attention, Robert Lerose wrote a fascinating article in the August Hotline that
How They Created the World's Number One Business Website
We've been taught that successful website publishing in 2005 means creating happy users and healthy profits. With 10.3 million worldwide unique visitors
