At Mequoda Publishing Network we are big on helping print publications adapt to today’s digital environment. There are quite a few ways to bring your brand online these days, but
As we move into the brave new world of digital magazine publishing, one thing has not changed: your people are the absolute key to your success.
Over the past year and
Some helpful hints on generating revenue through online advertising
What comes to mind when you think about revenue models on the Internet? Is it a relatively new model that was designed
Online magazine design has taken a number of steps forward in recent years, starting with the launch of the first-ever web magazine in 2014 called I Like Crochet. An online
Our primary goal at Mequoda is to build the best subscription website marketing systems for publishers. We want publishers to have a system that attracts visitors, captures their email address,
When it comes to launching a digital magazine, there's no single FAQ online that can answer all your questions. What type of digital magazine should you build? How should you
A magazine subscription website model is set up to sell subscriptions for a related print or digital magazine and to provide access to back issues and other premium content.
For the
Although we work with many established legacy publishers, we also work with publishing startups. In fact, these startups benefit from our years of work with legacy publishers teaching them how
Magazines are designed to be read from front to back. They have covers and a table of contents. Magazines are arranged in a series of articles. Portals are not meant
If you've considered starting an online magazine, or are a legacy print magazine considering going digital, you've asked this question: How do online magazines generate revenue? And the answer is
Do you run or contribute to an online magazine?
Most of our readers would consider themselves in the magazine publishing industry, that is true. But do you think you run an
Knowing how to start an online magazine requires first understanding the differences between an online magazine and the dozens of other publishing models available to you in the 21st century.
These
Have you ever thought about digital magazine history? Magazines were originally invented in the 15th century, shortly after the invention of the Gutenberg press. Magazines were different from books because
It's a good time to be a publisher. Brands have launched their own brand magazines, and many publishers have gone digital-only. In our minds, there's not a competition between print
The most successful multiplatform publishers are open to experimenting with a variety of channels to find the most-effective ways of reaching and building audiences. Today we're looking at publishers and
Our top-read digital magazine publishing posts of last year showcase ways you can start a digital magazine from scratch and how to ensure it’s success
We’ve studied digital magazine publishing efforts
Our top-read multiplatform publishing posts of last year talk about creating strategies to increase revenue and value for everyone involved.
Multiplatform publishing strategies were a hot topic in 2017, and
When a print magazine closes, a world of opportunity opens for its portal
A few weeks ago Conde Nast announced that they'd be closing the print arm of Self magazine. And after
Write an online magazine editor job description like a product description for a Swiss Army knife
Can you remember life before the internet, when a personal computer was another name for
The sacred elements of any best-practice online magazine business model
Literary perfectionist Gustav Flaubert once said “our ignorance of history makes us slander our own times." He was right on the
The MPA just released their Magazine Media 360° report and the future of magazines is just as interesting to predict as ever. The top growing magazine brands year over year
Understanding the new model for digital content publishing via niche and multiplatform principles
Digital content publishing is greater than the sum of its parts; grasping this concept makes a successful multiplatform
Most publishers – at least most niche and regional publishers – cannot live on online magazine ads alone, but of course they're still a key component of any media operation.
The
Our most-read digital magazine publishing posts of 2015 reveal a desire for better understanding of creating, publishing, pricing and selling magazines
This year in our Digital Magazine Publishing articles we've tackled everything
Why do modern multiplatform magazines make so much money?
At Mequoda we talk about publishers that have multiplatform magazines on a regular basis, but what we don't always mention is that
Is gamification the next step in digital magazine design? The medium is certainly calling for it.
Design – its theory and execution – has always been important for publications, and now
Dedicating resources to an online magazine archive is a best practice for multiplatform publishers that we highly recommend, and a big key to success in the Mequoda Method.
Our favorite part
If it seems like everybody has a digital magazine, that's because they do. If you're a publisher and reading this, then I'm guessing you're not quite "everyone" yet, but you're
Digital magazines come in all shapes and sizes. We recommend web magazines, because they adapts to any device, even tablets. But a digital magazine app is most native to tablet
2015 is shaping up to be a busy year for Rodale publishing, the health and lifestyle leader always on the lookout for ways to maximize their digital magazine properties –
Mequoda Members have fully grasped for a while now that digital magazine archives can do wonders for your multiplatform publishing and audience development efforts. Others, like Rolling Stone, are just
Digital magazines comprise the whole ecosystem of paperless magazines.
If a story can be read digitally, it's a digital magazine. It doesn't matter if it's read on the web, or a
Over the past few weeks, we've talked a lot about digital magazines and specifically online magazines - the online edition of a magazine in HTML format, which typically comes with
Do you sell an online magazine or a digital magazine? How about both? Many publishers do, and they don't even realize that both have totally different business models.
Online magazines are
Back on April 1 Don wrote a post entitled Saving TIME Magazine: or, the Future of All of Us. Don’s vision of the future, even for faltering weekly news magazines,
For a publication with roots deep in the Victorian era, founded by a conservative Scottish hatmaker, The Economist is a surprising innovator in the modern publishing era.
Apparently, despite its stodgy
How does a book make our list of "Top 20 Online Publishing Books"?
Over the past couple of months, we've been busily scouring Amazon.com for books on the topic of online
TexasMonthly.com, While Offering Great Editorial Content and Interesting Features, Obscures Much of its Worthy Attributes with Mediocre Design and Undemonstrative Labeling, Making the Site Difficult to Explore.
