This free report from Mequoda Group discusses tips on mobile publishing strategies for usability, design and content distribution
(Nationwide)---For online publishers, mobile page views and clicks can mean more revenue. For
Successful publishers evolve and so does their content marketing strategy
Smart publishers will tell you that once they started optimizing articles and landing pages for Google, search engines have become their
Global growth is a main factor in this spending
Forecasts from eMarketer predict that more money will be spent on advertising this year, as well as in the future. By next
People Magazine Thinks Not
It’s funny. When everyone first thought that online subscriptions were a good idea, they coupled print and online subscriptions. It just made sense. When people are asking
Our Internet Marketing Strategy focuses on multiple ways to maximize revenues by using the Internet as a major source of traffic and revenue. By including a variety of business-building
A lifelong love of horses inspires the popular blog 'The Gallop Report'
Holly Clanahan has been around horses her entire life, she says she was a 'horse-crazy kid'. Clanahan is
The world of digital readers and tablets is being embraced now, and will grow in popularity in the future
Like everyone else in the online publishing world, I’ve been weeding through
From food to the great outdoors, Patti Londre offers passionate blogging advice
"At this stage of my career, blogging was natural for my background because it combines creativity, writing, cooking, photography,
The numbers of tablets and digital readers will soar in the coming years
Forrester Research has predicted that there will be 57 million tablets sold by the year 2015, with a
The Search Is ‘On’ for SIPAlert Daily Articles
Good news: SIPAlert Daily articles are now searchable on the SIPA Website. To commemorate the occasion, here are some popular clips of information
The Road Taken: An inside look at a SIPA member, the choices he or she has made on the road to success, and the challenges ahead
Dave Garrett, president and CEO,
In a world of content networks and emerging technology, what’s the ruling class?
I recently came across an article on Business Insider from a contributor claiming that content in no longer
Vida y Salud is a blog about health and wellness for Spanish-speaking audiences
"I believe that, when it comes to blogging, we’re only seeing the tip of the iceberg – especially
SIPA’s New Report Gives All The Latest on Subscription Websites That Sell
Here are snippets from the much-anticipated, just-released, 53-page SIPA Management Report titled Building Subscription Websites That Sell: A Marketing
Why you should load up your online copywriting with benefits and “reasons why” that give your customers the “rational armament” to defend their purchase decisions. Any copywriting instructor will tell
An introduction to online PR. It’s hard to contemplate the impact of the Internet. It has helped many industries and hurt others; it has given people the opportunity to find
We explored America's Test Kitchen to see how it held up to the Mequoda Website Design Review Scorecard. America's Test Kitchen is the "Uber" brand for multiple magazines, a TV
This 90-minute seminar co-produced by Mequoda and SIPA, could change forever the way you structure online ad sales. Think of it as your blueprint for driving more revenue online.
Publisher and Editor-in-Chief at Vida y Salud added to Mequoda Hall of Fame
Recently at the Mequoda Summit, we inducted two new members into the Mequoda Hall of Fame.
Dra. Aliza Lifshitz,