Identifying and prioritizing your usability lab results is the most interesting and valuable part
Once you conduct your usability lab, it will become very obvious to you very quickly, which areas
Paper Prototyping
If you are only testing usability AFTER your site has been developed, you are only looking for validation, not actual usability. But how can you test a website that
A great affordance test is to print off web pages in grayscale, give a test user a yellow highlighter and ask them to highlight anything on which they think they
A heuristic evaluation is one of the more popular methods of usability testing and takes place with a functional website, likely in the last stages of development or right before
How to prepare a usability lab for several different types of studies. Usability testing is a controlled experiment that tests the architecture and user-friendliness of your website. Reasons why
Do you want your book to open doors, or do you just want to hold your own words, bound and printed? How you publish affects your income, reputation, and your
How to keep smart shoppers happy and provide them with a thorough, yet user-friendly online shopping experience. Normally, we don't recommend shopping carts to our users, because we see
2007 was a great year for online publishing, and the digital world in general. Here are our favorite bits and pieces.
In light of the new year, we thought we'd give
Why Google hates your question marks and ampersands
There are two types of URLs.
A dynamic URL is generally used on a PHP or Javascript based site and calls database content to
Paid media programs balance your Internet marketing system
While patience is a required virtue for earned media programs, paid media programs offer the Mequoda Marketing System operator the opportunity for quick
Should your internet marketing system include earned media?
Email circulation and revenue per email subscriber are the two key metrics for every Mequoda Marketing System. The first priority for system operators
