Week In Review: June 7th, 2010 – June 11th, 2010

Catch up on the Mequoda Daily’s blog posts for this past week…

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The Content Marketing 2010 Seminars have begun. If you haven’t signed up to attend any of our remaining three seminars, sign up now before the invaluable opportunity passes.

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June 7th, 2010

Building Email Circulation with Paid Search

See how the external source of pay per click (PPC) may benefit your online business

The Internet marketing model of pay per click can benefit publishers, especially if you have a very niche market.

To spread some light on the topic, PPC is a model used by advertisers on websites. The advertiser is charged a specific amount only when their ad is clicked on. Read more…

June 8th, 2010

Keyword Phrase: Pug Puppy

Puppy purchasing goes online driven by keyword search, an easy-to-use website and great customer service

About two weeks ago, we took a day off to go to Logan and meet our new pug puppy. Parker arrived via American Airlines from Tulsa, OK via Chicago. Parker the Pug was found, purchased and adopted entirely online.

About a week prior to his arrival at Logan, Gail and I got up on a Saturday morning to go pug shopping. Gail started with the newspaper classifieds and found nothing. She promptly switched to Google and entered the keyword phrase “Boston pug breeders”. While several sites popped up on page-one in Google, only one listing was present in both paid and organic search. Read more…

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Don and Kim taught the first Content Marketing Seminar in Washington, DC this past week. If you want to learn the same valuable information that the intimate group in Washington learned, register now for one of our other Content Marketing Seminars. Boston, New York and Chicago will all be hosting a seminar throughout this month. Don’t delay or you’ll miss this opportunity.

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June 9th, 2010

Taking Your Time with Content Marketing

A long-term strategy may be your best bet

Every business owner wants to see results quickly. I recall days of selling marketing campaigns when my boss would tell me “three-five campaign sales by the end of the week would be great”.

Sure, three-five campaign sales would always be great, but often times the logistics behind achieving goals are overlooked, especially in a time when economic woes have made things just a bit harder. Read more…

June 10th, 2010

Inspirational Blogging found at Guideposts

Edward Grinnan may be the world’s leading inspirational publisher

Edward Grinnan is the Vice President & Editor-in-Chief of Guideposts. His blog, “EdPosts“, is a quirky mix of thoughts about personal change, his life in and away from New York, life at Guideposts, spontaneous inspiring moments of joy and anything else he finds interesting. Read more…

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Content Marketing for Small Businesses

A free eBook from a content marketing professional

I recently came across an interesting eBook called Tiny Business, Mighty Profits by Russ Henneberry.

The eBook describes Russ’ content marketing strategy, designed specifically for small business owners or solopreneurs. As supporters of content marketing, I wanted to pass along the link to this free eBook. Read more…

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If you realize the content marketing strategy will bring positive change to your company, and you live near Boston, New York or Chicago, register now for one of our remaining Content Marketing 2010 Seminars.

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June 11th, 2010

Brilliant Strategies Used by Online Publishers to Develop Their Audience

Last chance to sign up for our Building Email Circulation webinar

Register now for our Building Email Circulation webinar

We are very excited to be hosting this webinar on Tuesday, June 15th because of response it has received in the past. During the Mequoda Summit in April we presented this session to our attendees and heard comments like:

“41 Ways to Build Email Circulation was my favorite session of the entire Summit – lots of ideas!” Read more…

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Vertical Measures Offers a Month-Long Sale

Receive a custom content marketing campaign 30% cheaper

Vertical Measures, an Internet marketing company based in Phoenix, Arizona, is offering content marketing campaigns at a discounted price till the end of June.

Interested parties can take 30% off the creation and promotion of one content marketing campaign. This offer is good through the end of June only, and all campaigns must be completed no later than July 30th. Read more…

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The online publishing environment has changed. Learn how you can change your online strategies along with it when you attend the Content Marketing 2010 Seminar near you. The dates are approaching quickly, so don’t delay. Register now.

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