Strategic Intent is Perhaps the Most Important of the 14 Guidelines. If Users Can't Figure Out Your Website, They Not Only Leave Quickly—They Won't Come Back.
Two of the publishing industry's leading membership websites, Internet Media Review and SWEPA (Subscription Website Publishers Association), have merged to create the Mequoda Library, the interactive resource for building better
he Mequoda Landing Page Scorecard™ encourages you to score your own landing page using each of the 12 Mequoda Best Practice Guidelines, add them together and arrive at a cumulative
In this exclusive Mequoda interview, Satch Reed explains his popular subscription website that’s dedicated to antique car restoration. It’s also dedicated to making money for its publishers.
Over the years, Holly and Larry Pike have each had numerous careers, but they eventually quit their jobs to become full-time online entrepreneurs. Today, as husband and wife, they own
Member sites are hot! As more subject matter experts and information entrepreneurs begin online publishing ventures, the demand for automated content management software continues to grow. For the second
Webification is the Most Efficient Use of All the Multi-Media and Interactive Technology Available, Without Letting it Outshine the Sales Message on Your Landing Page
Capturing Your Visitor's Email Address on Your Landing Page Allows Opportunity for Follow Up, Significantly Increases your Conversion Rate and Gives You a Chance to Grow Your List
Adding User Testimonials to Your Landing Page Increases Conversion Rates, as they Comfort and Reassure Your Customers that Other People Have Bought and Been Very Satisfied with your Product or
