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“The more your copy talks about the reader, they more they will read”  

Registration for the Mequoda Summit opens today - select your interactive program sessions with ease  

Four tips and two rules leading to a more useful way of distributing your information through email  

8 essentials to consider while designing your landing page  

Last Chance to Register for our Email Subject Line Smackdown, where YOU get to submit your subject lines to 3 of America’s Top Copywriters and let them re-write them for  

Ever wonder why some of your emails get sent directly to the spam or junk box? Or why your click through rates are so low? The 13 Best Email  

Create a series of webinar, audio conferences or webcasts to boost your information product catalog in 2010  

How publishers are using Seasonal email subject lines this time of year to sell more products and increase email open rates  

Take part in our Email Subject Line Smackdown and test your email subject line prowess against 3 of America's top copywriters  

Four FREE white papers for creating and selling better information products  

Due to limited time or budget, the landing page is often given the least priority in a marketing campaign. Some marketers feel that a great external campaign is more important than  

You’ll find this book an easy and informative read. Basically, this is a compilation of the ION blog posts and articles over a period of two and a half