'Where Do Good Ideas Come From?' Johnson and Miami.
Last week, Stephen J. Dubner, an online columnist for The New York Times, solicited questions for Steven Johnson, author of "Where Do
Check out these statistics on Social Media sharing
Return on investment is typically on the minds of publishers. For a while, the ROI from social media was hard to determine.
Fortunately, some
How to stay one step ahead of Google Instant
“Instant takes what you have typed already, predicts the most likely completion and streams results in real-time for those predictions—yielding a smarter
Ten Pieces of Advice for Entrepreneurs
“Think about the problem you are solving before you come up with the solution.” Those words of wisdom come from Bill Murphy, Jr., 39, who
A free downloadable PDF from Google that gives background on Search Engine Optimization
It’s great getting information directly from the source, especially when its valuable information.
Search engine optimization continues to be
Start driving website traffic by being more pro-active about link-building
Search Engine Optimization is just one piece of the puzzle when it comes to getting ranked in Google. Another big piece
How to use paid and earned media to build your membership website
Most publishers continue to rely on paid media to generate traffic for their membership website. For good reason -
Study shows increased spending, more time and resources for content marketing
The information found in this article should be of interest to everyone. Seriously. Since content marketing is going up, online
Charging for Access More Than Open/Shut Case
The SIPA online marketing forum recently brought up the issue of newspapers charging for access to their websites. This came in response to the
For mobile device users it is
Online publishers place a great deal of focus on email with good reason. It’s a direct way to stay in contact with consumers.
Consumers in the
Creating additional user benefits for your print product by creating a new experience on the web
When you build a website for your print product, it's extremely important to make sure
Whether you love it, hate it or don’t care, you are going to hear about.
Last week GAP quietly unveiled a redesigned logo. The old logo, in use for over
