Daily

How to interject personality into your email copywriting and marketing efforts What kind of email marketers would we be, if we didn't want more people to read our emails and click  

An Interactive Webinar with Practical Content Licensing Strategies In the Mequoda Daily yesterday, we discussed two actionable approaches for content licensing that helps drive website traffic and increase online revenue while  

Robert (Bob) Brady, Founder and CEO, BLR – Business and Legal Resources, Old Saybrook, Conn. What was your first job out of college and how did you get into this business? My  

New study shows promising signs for digital publishers A new study, which was commissioned by Adobe, found ads in digital magazines performed better than traditional ads. The areas where digital ads excelled  

Tips for getting a better click-through rate on editorial email newsletters The first screen of your email newsletter, which includes the preview pane, is a big part of your email newsletter’s  

How custom content and direct to partner deals work for EatingWell Partnering with similar brands can lead to a second home for your content, and mean more revenue for your publication. In  

The new split business model for subscription websites So you're a newspaper or magazine who's watching the other publishers scramble around to create a solid online business model that will hold  

Our Free 10 Email Newsletter Design Best Practices white paper will teach you how Download your free digital copy of 10 Email Newsletter Design Best Practices now An impressive email newsletter will  

Social Networks Are for More Than Being Social Networked individualism. What does that mean for businesses in search of keeping and attracting customers? As more and more people become social networkers,  

Convince your would-be customers with facts, not hype A salesletter is defined by the headline it reads. The headline is often written in the largest font, with the boldest colors, and  

Learn from experienced online publishers at the Mequoda Summit West 2011 In the Mequoda Daily yesterday, we discussed five ways to leverage content to build a bigger audience. Those strategies were shared  

It Pays to Listen to Those Selling Online Ads “We’ve got to constantly be on the forefront, delivering what our advertisers need,” says Rob Nance, publisher of the newly minted Sift