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While the magazine industry struggles to reinvent magazines, magazine consumers are snapping up digital magazine replica editions like hotcakes at a 24/7 IHOP This reporter has it on good authority that  

Do you know how to inventory your business assets? Five key components go into the process of inventorying your business assets. In order to address your media business, our systems directors  

Zinio is a valuable tool for digital publishers because they’ve taken the reading experience to a new level. According to the Zinio website, “Zinio provides the ability to shop for,  

The publishing environment has changed…have you? Successful print publishers and editors possess knowledge, expertise and experiences that have helped their publications. However, the expansion of digital publishing – including the inception  

One of the big questions I often hear about digital publishing is the associated price: should content be free or should it have a premium price tag? The answer to this  

Discover the nine deadly membership website mistakes when you download this new free report from Mequoda Group Download your free copy of Membership Website Strategy: 9 Deadly Membership Website Mistakes &  

Value of Marketing Conference Reflected in Speakers Today is the early-bird deadline for registration for SIPA's 28th Annual Marketing Conference in Miami Beach, Dec. 7-9. The way I like to give  

More US adults have apps on their cell phones and more are willing to pay for these apps Content consumption looks much different than it did five years ago. The mobile  

Providing related posts to your audience members helps them find more of the content they are interested in while becoming more familiar with your writers and the breadth of your  

All successful content marketers are doing it…they are providing free downloads to entice their audience into relationships. We provide free downloads on array of topics, including one on Mobile Site  

New Study Rains on the Brainstorming Parade I recall one off-site brainstorming session where an outside moderator was brought in to try to get at our “problems” and keep the conversation  

11 tips for writing holiday themed emails The holiday season seems to start earlier each year; which gives businesses more chances to generate revenue. If you’re retailing this holiday season, be aware