SIPAlert Daily

Kip Tip, Fool Video Lead Path Into Daily Posts There was a great cartoon in the newspaper last month. It went along with a story on office holiday celebrations. The cartoon  

Exhibiting Tips for Drawing People Over The SIPA online marketing forum has been snap, crackle and popping with discussions the last few days. One of the questions that has created the  

Pay-as-you-go Internet Could Be Next Big Thing I wrote about pay what you want pricing a couple months ago, where consumers choose their own value for something you produce. Now the  

Donna Jefferson, Publisher, Jefferson Communications, Annapolis, Md. SIPA: What was your first job out of college and how did you get into this business? JEFFERSON: My first job out of college was  

Online Forums Foster Advice and Solution The SIPA online editorial forum has been active lately, and that means valuable information. The last question posed was: how do you best test a  

‘Ambassador’ Strategy Pays Off for McLarney If you happened to be watching “Market Morning” on Business News Network—Canada's only all-business and financial news television channel—on Wednesday morning, Nov. 10, you saw  

Timothy Lutts, Publisher, Cabot Heritage Corporation, Salem, Mass. SIPA: How did you get into this business? LUTTS: I've been part of Cabot since 1970, when my father started writing and publishing The  

Best Ideas: Tweetups, Email Capture and IT Cooperation The Super Bowl has its awarding of the Most Valuable Player trophy, a concert has its final encore, and a SIPA Conference has  

Who No’s? Try Saying Yes or Sharing With Others I saw the show “Oklahoma” the other night. What incredible music! (Are you older than you think you are when you say,  

Conference Recap, PR Primer Highlight Latest Hotline The SIPA Hotline newsletter has long been one of the most worthwhile member benefits. (The latest one has just been posted for members on