SIPAlert Daily

Hail 'Caesar'! A Great Call to Action Watching the Shakespeare Theatre Company's (STC) production of Julius Caesar here in Washington, D.C. a couple months ago, I just thought, “That Shakespeare guy  

Issues and Answers from Our 'Mobile' Webinar Here are 11 tips from SIPA’s recent Webinar on Going Mobile for Publishers: Developing a Content Delivery System for an Increasingly Portable World –  

Innovations in European Postal Systems Set New Tone Clemens Beckmann is the executive vice president of innovation of the German post office’s mail division. Now when is the last time you  

Barbara Weckstein Kaplowitz, Big Huge Ideas, Potomac, Md. What was your first job out of college and how did you get into this business? Assistant to director of research and communications, Local  

It Still Proves Better to Give Than Receive “This one’s on me.” I’m pretty sure that most of us have said this at some point of our adult lives, probably in  

Selling ‘Solutions’ Can Bolster Your Advertising I noticed this in today’s New York Times article on IBM’s naming of Virginia Rometty as their next chief executive: IBM “'is selling business solutions,  

Know What You Want at the Outset During SIPA’s free-for-members Webinar last week—titled Going Mobile for Publishers: Developing a Content-Delivery System for an Increasingly Portable World (and now posted on our  

Frank Joseph (Mister DM™), Consultant, Washington, D.C. What was your first job out of college and how did you get into this business? Reporter for the City News Bureau of Chicago, the  

Seven Tips and the Sessions to Cover Them Here are some excellent tips to keep in mind for your business—and the upcoming sessions at SIPA's 28th Annual Marketing Conference in Miami,  

Accelerated News Cycle Creates New Roles It seems that every day my lead could be, “Things are just changing so fast.” The latest comes from the Nieman Journalism Lab site at