Landing Page Reviews

Landing Page Reviews are written by the Mequoda Research Team, based on our Landing Page Scorecard that features 12 landing page design guidelines, and focuses on the landing pages of today’s top publishers.

We constructed the Landing Page Scorecard by asking a panel of online marketing experts what they felt constitutes a well-done landing page. Each of the experts is a recognized industry leader with an impressive portfolio. As you might imagine it was a lively series of conversations. At the end of the exercise, the panel had isolated 12 essential elements for a landing page sales letter to be successful.

In this section, you’ll find publisher landing pages reviewed based on this scorecard. To submit your landing page to be reviewed, email Chris Sturk at Christopher@Mequoda.com.

Free Download: Learn how to optimize every page on your site by downloading our FREE 12 Master Landing Page Templates white paper today.

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PrayerPower.com Landing Page Review

Don Nicholas • January 4, 2006

Paul McManus, operator of PrayerPower.com, has an edge over other Internet marketers: he can pray for success, and if his product, "Prayer Power," does what he promises in his copy,

SitStayFetch.net Landing Page Review

Don Nicholas • December 29, 2005

The Internet is a competitive marketplace, and the late Corey Rudl, founder of the Internet Marketing Center, once told me the most important strategy for Internet marketing success is to

Baby-Model.com Landing Page Review

Amanda MacArthur • December 5, 2005

Some wag once said "the perfect is the enemy of the good." In other words, the goal of achieving perfection in a new venture often gets in the way of

BottomLineSecrets.com’s The Complete Encyclopedia of Natural Healing Landing Page Review

Don Nicholas • December 1, 2005

This landing page works mainly because it engages the reader, teasing you with their wonderful fascinations, while not overwhelming you with clutter. The copy does a strong job of building

Real-Estate-Fortune.com Landing Page Review

Don Nicholas • November 7, 2005

Like just about everyone else, I'd like to make more money, work less, and enjoy a higher level of financial security. That's what Dave Lindahl, the Apartment King, is offering

RealtorMarketingTips.com Landing Page Review

Don Nicholas • November 3, 2005

My friend Fred Gleeck, the Internet marketing guru, says that if all you do to get people to sign up for your free e-zine is have a tiny box on

Instant Real Estate Newsletter Landing Page Review

Don Nicholas • October 25, 2005

If you want a good example of a soft offer in direct response advertising, all you have to do is pick up a copy of the National Enquirer at your

Web Usability for Senior Citizens Landing Page Review

Amanda MacArthur • October 10, 2005

Reviewing a website published by Jakob Nielsen is a little like giving driving lessons to your father. It feels as though the roles ought to be reversed. Nielsen has a

Doctor Douglass’ Real Health Breakthroughs Landing Page Review

Don Nicholas • October 5, 2005

Doctor Douglass' Real Health Breakthroughs Landing Page by Agora Demonstrates How Traditional Long Copy, Captivating Headlines and Effective Story Telling Convince Readers to Buy

Jose Silva’s UltraMind System Landing Page Review

Don Nicholas • September 30, 2005

This week we're looking at the landing page for Jose Silva and his Jose Silva UltraMind System. Here we face a particular challenge that pops up frequently in information marketing:

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