[question]
Does adding links and navigation buttons cause Landing Page leakage? I'm reading a "post-click" industry expert's blog post about how to improve your landing pages and one suggestion is that
[question]
For letter landing pages, which font and type size is best? What kind of testing have you guys seen in this area? Serif? Sans Serif?
[/question]
[answer]
Arial for fonts above 12, sometimes
[question]
What are the elements I should test once I start using Google Website Optimizer?
[/question]
[answer]
Choosing your test goal will help you plan what elements to test. A goal of increasing time
