This week we'll review our mobile best practices for collecting email addresses without ticking off the Google gods. Most of the adjustments we make to mobile conversion architecture is for
Last week we talked about how desktop and mobile conversion best practices have changed over the last 3-6 months in response to Google, who continues to challenge us in an effort
Over the next few weeks, we'll be documenting and sharing new best practice scorecards through these executive council updates that will help you determine if you're converting visitors into email
Google has been very aggressive in setting standards lately that will affect search engine rankings and visibility. In a nutshell, Google is now requiring publishers to create websites that are
As you know, social media is an important element of your overall search optimization strategy. The more shares you receive, the more valuable Google sees your website. One of the
One of the lesser known, but important plugins used within your Mequoda System is a caching plugin. A caching plugin helps your site run faster, so that when a visitor
Think selling magazines is hard? Look at Netflix. Their offer is that you can try out their video streaming service for 30 days, then pay $8 a month. Not $10 or
As many of you may have heard, Google is ramping up its campaign to improve Internet security.
To Google, this means using HTTPS, also known as Hypertext Transfer Protocol Secure, which
By now most of you know that Google has decreed popups and interstitial ads, which include Mequoda Best Practice floaters, to be outlawed on mobile phones as of January 10,
As many of you may have noticed, changes have come to your Google Visibility Report.
It had been awhile since Google played around with its search algorithms, so we all knew
