We have seen the popularity of the iPad and similar tablet devices within their infancy. We’ve also seen the mobile device market explode. These trends will continue to evolve. In order to utilize the popularity behind these technological advances, it’s important to know who and what you’re really developing your magazine for. Our Digital Publishing Trends posts capture what’s happening in the digital publishing world.
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Major publishers have an opportunity to supply other businesses with services. This is a great way to develop a new revenue stream and Forbes is the latest publisher to offer
Another major magazine is shaking up its staff, and it seems that the move may be to get more closely aligned with the evolving digital aspect of the publication.
We always keep an eye on the major publishers to see how they approach the digital environment. Meredith is continuing to make moves as it has acquired a new website.
Are you surprised at how quickly the adoption of programmatic advertising is moving? eMarketer is reporting on a survey conducted by Chango. According to the article, out of marketers in
It’s being reported by Ad Age that the editor-in-chief and publisher of the New York Times Magazine are visiting CMOs and agency execs to share the news that the Sunday
With the holiday shopping season coming upon us quickly, some digital publishers will be looking for ways to cash in on Black Friday and throughout the entire holiday season.
I remember when media companies and digital publishers were in the process of launching their first apps. A lot has changed since those days, even though they aren’t too far
