We have seen the popularity of the iPad and similar tablet devices within their infancy. We’ve also seen the mobile device market explode. These trends will continue to evolve. In order to utilize the popularity behind these technological advances, it’s important to know who and what you’re really developing your magazine for. Our Digital Publishing Trends posts capture what’s happening in the digital publishing world.
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Are digital magazines more valuable as newsstand sales drop? It seems there’s an opportunity for digital publishers, especially when print issues are falling.
One can imagine that magazines and Instagram go well together due to the connection with visualization. Great magazines have great imagery, and Instagram is all about sharing images.
Digital publishers have been able to use Adobe’s Single Edition for of Digital Publishing Suite as part of their Creative Cloud subscription. This option will not be a possibility
Is native advertising important to your publication? Native advertising comes with a various amount of value, and that is spurring an increase in spending on native advertising, and predictions of
WSJ. magazine released its fourth annual “Innovators” issue this November, which honors individuals who have significant influence in their respective field.
Condé Nast has partnered with GroupM for digital advertising, reports Folio. The deal, according to the article from Folio, “guarantees 100 percent viewability of digital display and video ads across
Twitter is an influencing agent, there’s no doubt about that. We’ve seen numerous digital publishers use the social platform as a main audience development tool, and now DB5 is releasing
Multiplatform expansion is a wonderful opportunity for publishers who are able to build a comprehensive audience. We’ve seen the process start as digital publications and move to print magazines, or
