Articles

Losing subscribers without gaining new ones is a universal fear for any subscription-based organization, and rightly so. When a decrease in active subscribers leads to an overall decline in revenue,  

Many publishers found themselves scrambling as Facebook's algorithm changed and impacted their levels of referral traffic from the social giant. However, as usual, the savvy publishers were quickly able to  

What do you think are the essential elements of the perfect digital magazine? If you think back to Gutenberg and the printing press, magazines are still being produced the same way now as  

As you surely understand, your website is made up a variety of parts. To accomplish the goals of increasing your audience, revenues, and profits, all of those parts need to  

To be a successful multiplatform publisher, an organization must use the right strategies to both build audiences and retain them as customers.  

How often do you read something digitally? If you're reading this, then you've done it at least once today. I'm going to go out on a limb and say this  

2018 Mequoda Magazine Consumer Study predicts digital magazine readership as a percentage of all magazine readership will break 40% in 2020. BOSTON, JUNE 15, 2018—Mequoda ran its first ever digital magazine  

Subscription publishing has gained popularity with media companies and brands alike because of its reputation as a renewable revenue stream. Today we're visiting news stories of subscription publishers making new  

As preferences for digital magazine consumption go digital, here's a list of all the ways you can improve your multiplatform editions. Last week we published this year's 2018 Mequoda Magazine Consumer  

A digital magazine can develop from many places. Once media companies see the value in their content and realize how they can build their audiences with this content, then the