Mequoda ran its first ever digital magazine consumer study in 2014, polling US adults with Internet access. At the time, the biggest finding was that 20% of respondents reported currently
When choosing CMS development services for your organization, consider how much retrofitting will be involved to get your premium membership website running and how much familiarity you have with third-party fulfillment systems.
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Whenever we work with a new client, there are four words they become familiar with very quickly.
In this week's strategy spotlight with Don Nicholas, Chairman & CEO of Mequoda, explains
What's "free" to the naked eye isn't exactly free. It costs money to produce a product, even when it's recycled. And for the user, they pay either with their eyeballs
I woke up this morning thinking about all the great ways we’ve discovered to sell subscriptions on the Internet. Yes, these are the things that I dream about. The idea
The most effective blow-in cards of the 21st century aren't made of cardstock, they're digital. And since offering a sample of your magazine is less effort for the user when
Facebook and Twitter were once major focuses of audience development strategies. Some digital publishers still receive favorable traffic from these social sources, but we're also seeing other social networks and
Your average email open rate can only get better (with these tips)
The thing about metrics and the KPIs you track is that everyone needs a baseline. So while you can
Publishers who are generating revenue through multiple platforms may include events on their list of products. If you're in the B2B publishing niche, you may see your competitors throwing roundtable