I love the month of May. The warm days and cool mornings, the sight of blooms appearing on plants, and even the pollen that floats through the air. They are
When building email circulation, by most accounts, email capture rate is a proxy metric. You'd be mistaken to say that it's an exact metric because when we talk about email
April showers bring…great products from partners that we love to work with. While it is overcast and very wet outdoors, stay inside and finish getting everything that you need for
At Mequoda Publishing Network we are big on helping print publications adapt to today’s digital environment. There are quite a few ways to bring your brand online these days, but
March sometimes seems like the longest month of the year. It is cold, wet (sometimes rain, sometimes snow) and dark. Well, that’s not the case here at Mequoda Publishing Network.
“Never stop testing, and your advertising will never stop improving,” said David Ogilvy, known as “The Father of Advertising” the “Original Mad Man”.
Even our best-performing publishing partners—who publish on
February tends to be a cold and dreary month, but we decided to heat things up at Mequoda Publishing Network. We collaborated with some great partners and can’t wait to
In the past, we have reviewed how to use the concepts of Six Sigma in subscription marketing and testing and then creative offer testing for subscription pricing.
We shared a story
At Mequoda Publishing Network we are working with We Like Sewing to stitch a bouquet of flowers that will never wilt, quilt a spring-themed table runner, or make a dreamy
