Dedicating resources to an online magazine archive is a best practice for multiplatform publishers that we highly recommend, and a big key to success in the Mequoda Method.
Our favorite part
Digital media publishers and executives move at a pace months ahead of others in many professions.
Whether it's on a practical level with editorial calendars planned months in advance or with
Using website analytics to determine your top keywords and then what to do with them
When developing a new subscription website, it's crucial to know which keywords to develop your site
Publishing events continue to establish an industry foothold, as best practices are refined and perfected
Upward of 60% of our Mequoda Members have integrated publishing events into their multiplatform strategy. One
There's no such thing as an excess of content distribution platform outlets – the more the merrier, as far as Mequoda Members are concerned. But Apple Newsstand certainly had its
Is there still anyone out there maligning email as a has-been component of publishing? We sure hope not. Newsletters are hotter than ever, for starters, and emails operate as a
Discover how ConsumerReports.org and Lynda.com are utilizing the reference subscription website model
A reference subscription website archetype allows paid subscribers continued access to a library of content that is updated constantly
If you take a close look at the most visited sites on the Internet, you'll see an interesting phenomenon. They all seem to use the same four colors.
It's true. Many
How are entities like Vox Media, Quartz, the IAB, and the ANA combating ad blocking programs?
As ad blocking programs proliferate and become more popular with consumers – especially younger consumers
