Multiplatform Publishing Strategy

Digital publishing success is based on a few things, with audience being a major factor. You have to find your audience, make sure they know you exist, and present them  

A new DIY digital magazine is hitting the web and it comes straight from Yahoo. TheWrap has the story.  

Folio is sharing data collected from The 2014 Consumer Magazine CEO Survey.  

Franck Zayan, the president of e-commerce at Conde Nast, recently discussed plans for a large line of e-commerce products coming from the major publishing brand.  

For digital publishers who offer eBooks in addition to daily articles and free reports, there are some new updates on Apple’s iBooks Author which may be of interest to you.  

It’s being reported by Folio that National Geographic is utilizing a microsite for a line of products and partnerships that act as a magazine series on the future of food.  

Once newspapers and magazines became digital entities, more opportunities were afforded to digital publishers. Content can be created and distributed for different mediums and platforms, including audio content. The Economist  

Who doesn’t remember the big fake checks being handed out in Publishers Clearing House commercials? It seems, however, that after years of speculations that Publishers Clearing House was operating a  

Have you turned to native ads for your publication? eMarketer is reporting on some data from Mixpo that shows the use of native ads by publishers.  

As legacy publishers become digital publishers and the print magazine turns into the digital magazine, the aspect of fidelity comes into play. The human touch cannot be fully lost in