Audience Development Strategy

When it comes to social media for publishers, you could be spending less time and getting more out of it There's no doubt about it, social media for publishers is an  

Get more page one rankings in Google by being a better keyword density checker for your business Our SEO process has several layers that starts with keyword research and ends with  

Imagine you own a landscaping company. You cut lawns, trim shrubs, design landscapes and you even shovel in the winter. Now imagine you throw a dinner party where your brother brings  

There are 201,000 people searching for the term "apple pie recipes" every month, but that doesn't mean you should break out the measuring cups and write about it, if your  

Most publishers are only using one or two of these email call to action ideas for building an email list to sell more magazines Did you know that by pairing unproductive  

Increase email revenue by determining your ideal revenue per subscriber, and then using service journalism to keep them on a path toward monetization A Mequoda online publishing and marketing system measures  

Thanks to fake news, there's a surge of interest in "real news" sites, which could turn the news industry around We've written a bit about fake news lately. How Google is  

Choosing good keywords and using them correctly is more than a strategy, it's a lifeline for your investment in content and can keep traffic flowing indefinitely. When you're in the business  

Email copywriting is a fine art. You can spend hours writing an elaborate salesletter or in-depth article that never gets read, simply because someone threw a half-thought-out subject line on  

How to make highly converting Floaters, pop-ups and mobile interstitial ads SEO-friendly As you probably know, earlier this month, Google told publishers everywhere that they would begin penalizing them for pop-ups