Audience Development Strategy

Email marketing RESULTS don't get better until YOU get better The other day, social media guru Chris Brogan said, "email marketing isn't dead.... sh*tty email marketing is dead." This blunt and  

Google couples its search engine with an automatic email generator, enabling online copywriters to monitor keywords, competitors, hackers and plagiarists. Of all the online robots and applications on tap, my  

Podcast Gives ‘Week in Review’ a Nice Air Brush Six months ago, while searching for publishers that put together Week in Review emails, I happened upon SustainableBusiness.com. The website describes itself  

David Kirkpatrick, author of The Facebook Effect, encourages publishers to embrace the realities of our new world Facebook is a 25 billion dollar company, with 500 million active users. The company  

Howard Schultz delivers an inspiring keynote and highlights social media as a huge key to the company’s success Starbucks is the #1 brand on Facebook, with nearly 14 million connections. They  

goo.gl another amazing tool from Google Last December, Google introduced the Google URL Shortener (goo.gl) but only as part of Google Toolbar and Feedburner. Gradually, they have added it to  

See how event planners are utilizing a social media strategy It’s an amazing concept: using the digital world to enhance reality. That is what social media has done for live events  

How to write a proper press release tweet When a company is asking whether or not they should tweet their press releases, you might think, "well duh". Or to put it  

How to increase website traffic for free! We’re always looking for ways to increase website traffic, especially if it’s free. And yes, there are ways to generate website traffic for  

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