This free report from Mequoda Group discusses how to build free reports, promote them and use them to convert visitors into email newsletter subscribers
(Nationwide)—Creating a free report, setting up a rapid conversion landing page for the free report and promoting it is a great way to build your email newsletter subscriber database.
Free reports are a big part of SEO campaign management because the information in the report is what will intrigue visitors. They will then need to enter their name and email address to receive the free report. You can use that contact information for future correspondence involving editorial content and related products.
Anything that you can do to help determine what your customers are interested in, although not necessarily willing to pay for, is a good starting point for a free report.
The following list includes suggestions as to how a free report can be generated:
-Free Report Generation Tip #1: Research audience interest and keywords with the Google Keyword Tool.
-Free Report Generation Tip #2: Determine which paid products sell the best.
-Free Report Generation Tip #3: Review the subject lines of your most successful email marketing campaigns to determine what topics created the highest open rates.
–Free Report Generation Tip #4: Determine which sessions at live events are the most popular and most attended.
Utilizing these tips will help you determine what you free reports should be about.
To learn more about link building, keyword strategies, free reports, gaining landing page visibility and successfully engaging in SEO campaign management, start with Mequoda Group’s free SEO Campaign Management Basics.
Receive a free digital copy of SEO Campaign Management Basics now.
Mequoda Group constantly strives to help publishers succeed online by providing them with an array of services, including free daily tips, free reports, webinars, live events, consulting services and software services.
