This free report from Mequoda Group discusses 40 tips for creating successful email newsletters
(Nationwide)—Publishers of email newsletters surely want their content to be read. Two of the most important components of all email correspondence is the subject line and the “from” line.
The following tips will help online publishers create the most effective email newsletters by focusing on the subject line and the “from” line. These tips include:
-Email subject line tip #1: The email newsletter subject line should be engaging and benefit-oriented.
-Email subject line tip #2: The email newsletter subject line features a unique aspect of the current issue.
-Email subject line tip #3: The email subject line puts the most important information out front so it isn’t missed or truncated.
-Email subject line tip #4: The email subject line is valuable and not “spammy”.
When it comes to the “from” line, follow these tips:
–Tip #1: The email newsletter “from” line identifies the sender.
-Tip #2: The email newsletter “from” line is easily recognized by recipients.
-Tip #3: The email newsletter “from” line contains both an actual from address and a display name.
-Tip #4: The email newsletter “from addresses” are consistent from send to send.
To create impressive email newsletters with 40 email newsletter tips on 10 design best practices, start with Mequoda Group’s free 10 Email Newsletter Design Best Practices.
Receive a free digital copy of the 10 Email Newsletter Design Best Practices now.
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