Your content marketing system requires different types of content at launch than post launch
Prior to launch, all of the following types of content should be loaded so your system can hit the market as a comprehensive, informative online business that is optimized for search engines and is social media friendly.
Note that some of these content types are optional. “Post options”, although optional, should be considered for a more social site. The manner in which users can comment needs to be determined; allowing registration for posting comments may limit the amount of comments you receive, but it will help you receive more conversions and track where comments come from.
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Loading content for existing digital content marketing systems
If your digital content marketing system is already established, in 2012 you should have other focuses. According to Don Nicholas, CEO of Mequoda Group, preparing for best content for digital delivery is a must.
If you need insight on the creation of content you need to load, the processes for loading it or help with transforming best-selling products into digital deliverables, attend our Digital Content Marketing Bootcamp and get the opportunity to ask Don Nicholas questions directly.
Early bird pricing is currently available for the Digital Content Marketing Bootcamp, so register now and save.