Learn how this publisher has become successful with online partnerships
Download our free Digital Media Podcast with Carl Kravetz of Vida y Salud now
I can’t think of a better publisher to have discuss his process on building online partnerships than Carl Kravetz of Vida y Salud. Along with Dra. Aliza Lifshitz, his wife and business partner, the two have created the Internet’s most successful Spanish-language health website. It is so successful that they received their 1,000,000th unique visitor less than 10 months after the website’s launch.
This digital media podcast was created from the session at the Mequoda Summit in Napa Valley that discussed building online partnerships. The information found in this podcast shows how successful a niche media publisher can be if the business plan behind it is strong from the start.
It was very enlightening to sit in the audience while Carl gave this presentation. I am confident the insight from it will be of interest to all online publishers.
Download our free Digital Media Podcast with Carl Kravetz of Vida y Salud now
Some brief statistical data on Vida y Salud
Vida y Salud officially launched on June 1st, 2009. At that time, the website contained around 240 posts in a dozen health categories. That number has since grown to more than 900 posts throughout 21 health categories.
Vida y Salud publishes a free weekly email newsletter on a variety of health topics and 12 biweekly email newsletters focused on specific topics.
The process behind Vida y Salud’s partnerships
In this podcast you will learn about five major partnerships Carl has focused on. These partnerships have proven successful to Vida y Salud and include:
Vida y Salud’s partnership type #1: Distribution Partnership
Vida y Salud’s partnership type #2: Content Partnership
Vida y Salud’s partnership type #3: Sales Partnership
Vida y Salud’s partnership type #4: Advertising Partnership
Vida y Salud’s partnership type #5: IT Partnership
Can these partnerships work for your business? Download our Digital Media Podcast with Carl Kravetz of Vida y Salud now and find out.
And stay tuned for a new Digital Media Podcast from the Mequoda Group each month.
