Online publishers should not have to worry about managing their email system, especially with all other responsibilities they have. This is why we offer services from WhatCounts, an official tier-one email service provider.
Mequoda System publishers that choose to utilize WhatCounts’ services receive customer support, training and whitelisting services. This is coupled with Mequoda’s best practices for email management.
Other services from WhatCounts include email performance reporting, which monitors open rate, click-through rate and revenue per thousands emails sent at the customer level.
If you aren’t currently using a tier-one email service provider, then your email performance may not be monitored as often, or successfully, as a dedicated team can. If you are using a tier-three provider, you run the risk of getting penalized due to the actions of other sites you share an IP with.
If you’d like to know more about email system management and broadcasting, please contact Kim Mateus, via email or phone (401) 253-0401.
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